Day: 24 September 2022

Young Brits Want To Feel A Sense Of Belonging When Watching Their Favourite Films

Stuart Mitchell

Millions of young Brits feel misrepresented in movies with 43% admitting they can’t relate in any way to the characters they see on the big screen, according to a new study released today. The research shows that over half of under 35-year-olds (57%) think stereotypes are offensive and overused in films, with 30% going as far as to say they have been offended by a movie cliché. The study of 2,000 Brits aged 18 – 35, commissioned by confectionary brand M&M’S as part of its global ‘FUNd’ initiative designed to…

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Domestos first with new bottles made with recycled plastic

Stuart Mitchell

Unilever have reported on their website that they have created their first Domestos bottles made with recycled plastic, the article is below: Households have been using Domestos bleach to clean their home and keep their families safe from germs since 1929. Today, Domestos is still a household favourite and the UK’s number one toilet and bleach brand1, but we’re looking at how we can continue to deliver the most effective cleaning products in a more sustainable way. Same Look. New Bottle. Our Domestos liquid bleach bottles have been fully recyclable…

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The industry panels that help the ASA and CAP in their regulatory decision making

Stuart Mitchell

The ASA/CAP have released a post called:  The industry panels that help the ASA and CAP in their regulatory decision making. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The ASA and CAP often need to make decisions in areas that are very complex and in exceptional cases we may need to take a view from industry experts to ensure our recommendations and decisions…

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Firmenich Receives SBTi Approval For Net-Zero Emissions Target

Stuart Mitchell

Firmenich, the world’s largest privately-owned fragrance and taste company, has received approval from the Science Based Targets initiative (SBTi) for its net-zero emissions target, making it the first company in the industry and one of the first companies globally to receive approval from the SBTi.  Firmenich has both near- and long-term science-based emissions reduction targets verified and approved by the SBTi. The Group is committed to reach net-zero greenhouse gas emissions across its value chain by 2039, keeping global warming below 1.5°C in line with the Paris Agreement “I am…

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Schneider Electric Announces Additional Participation in First-of-Its-Kind Supplier Program To Advance Climate Action

Stuart Mitchell

Schneider Electric recently announced that both Amgen and Bristol Myers Squibb have joined Energize – a program designed to increase access to renewable energy for pharmaceutical suppliers. Convened by Carnstone, an independent management consultancy specializing in corporate responsibility and sustainability, the Energize program is designed and delivered by Schneider Electric, the global leader in the digital transformation of energy management and automation. Launched at the United Nations Conference of Parties (COP26) in November 2021, the Energize program is a collaboration among now 12 global pharmaceutical and biotechnology companies to engage…

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