CAP – Leading astray – the dos and don’ts of lead generation advertising

The ASA/CAP have released a post called: Leading astray – the dos and don’ts of lead generation advertising. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Lead Generation is a common and legitimate way for companies to communicate with the right kind of customer – one who fits their criteria and who is more likely to be interested in what they’re selling. It’s as…

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Dow and public-private cooperation pave the way for a sustainable fashion industry in Ethiopia

Dow supported a three-year cooperation project with Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and the Dutch ZDHC Foundation to develop more sustainable manufacturing processes within the fast-growing fashion industry in Ethiopia. Through education, training programs and business consultancy capabilities, the project successfully paved the way for improved sustainable chemical and waste management practices along the textile value chain. The textile industry is one of the key growth sectors in Ethiopia. In recent years, the country has attracted foreign investments for new textile and garment manufacturing facilities and several international…

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Four in five looking to change jobs demand green pensions

People are choosing to work for employers that provide ‘green pensions’, according to new research from Scottish Widows. Data from the pension, investment and life insurance provider’s first Green Pensions Report, released today (Oct 3), reveals the views of employees and employers relating to sustainable workplace policies and individual practices. Across the UK workforce, eight out of ten employees (83%) view climate change as an important issue – expecting their employer to take an active stance on ESG issues and implement sustainable workplace practices. One quarter (24%) of employees cited…

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FareShare Cost of Living Crisis Appeal: Charities say demand for food is higher than ever

In a recent survey of the 9,500 charities that receive food from FareShare, over 90% said demand for their services has increased since January due to the cost of living crisis. Charities have also said that this influx is coming from people who are accessing support for the first time (73%) despite being fully employed (51%).  “The cost of living crisis is driving millions into food insecurity, at a time when food prices are rising, and demand for our surplus food has skyrocketed. What we are hearing from the charities…

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Charities urge people to volunteer for the UK’s biggest winter food drive

As food banks and frontline charities face up to their hardest Christmas ever, people are being urged to give the gift of their time to take part in the UK’s biggest food donation drive, The Tesco Food Collection is taking place in all Tesco stores from December 1 to 3 and the Trussell Trust and FareShare are urging volunteers to sign-up to support the event in store. It comes as both charities face an unprecedented demand for food. The Trussell Trust, which has the largest foodbank network in the UK,…

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