Day: 25 October 2023

STUDY: Global PR Ethics Codes Lack Whistleblower Protections

Stuart Mitchell

A newly released independent analysis of global public relations association ethics codes reveals that when it comes to fostering “Speak-Up” cultures and empowering the global PR workforce to fight disinformation from within, the industry has some work to do. Data gathered by the London-based Institute of Business Ethics (IBE) documents that nearly no PR member associations of 24 worldwide include whistleblower protection clauses built into their published ethics codes for member conduct. The consequence: Many PR practitioners face greater fears of retaliation when pushing back on unethical communications tactics or…

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Consumers Want Brand Relationships With Benefits

Stuart Mitchell

Mobile app experience company Airship has released data from its latest annual global survey showing that consumers want to be wooed and are willing to share their personal details with their favourite brands: 77% of UK consumers said they would share their interests relevant to a brand for personalised interactions and special incentives.  So what are consumers looking for in a prospective brand partner? Flowers and chocolate? Not necessarily. The “Mobile Consumer 2023” survey, commissioned by Airship and conducted in partnership with Sapio Research, among 11,000 consumers globally, found that…

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XPO Logistics rolling out Hunic Exoskeleton to all parts of the UK and Ireland after a highly successful safety and wellbeing trial

Stuart Mitchell

XPO, a leading provider of innovative and sustainable end-to-end logistics solutions across Europe, has successfully completed a pilot trial of Hunic exoskeleton suit safety equipment at specific business sites and will deploy the technology across the UK and Ireland before the end of this year. The suits were introduced to XPO Logistics network sites and some dedicated warehouses in January, including Crick (Scania), the Leicester shared user warehouse (Samsung), and the Volkswagen Group UK National Parts Distribution Centre in Dordon, Glen Dimplex, and Daimler in Milton Keynes. Current users at each site are helping to…

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TotalEnergies and Air Liquide join Forces on Green Hydrogen to Decarbonize the Normandy Platform

Stuart Mitchell

TotalEnergies and Air Liquide have signed an agreement for the long-term supply of green and low carbon hydrogen to the TotalEnergies refining and petrochemical platform in Normandy. The project will contribute to the decarbonization of the Gonfrevillle site, reducing its CO2 emissions by up to 150,000 tons a year. This cooperation between Air Liquide and TotalEnergies is aligned with the two companies’ shared commitment to contributing to decarbonize industrial operations in the Axe Seine corridor. The project calls for the supply of 10,000 tons of green hydrogen per year to…

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World is “well off track” to achieve SDG 8, new ILO research finds

Stuart Mitchell

An analysis by the International Labour Organization of progress made towards SDG 8, has concluded that “the world is well off track on nearly two-thirds of [the] SDG 8 indicators of progress,” and that “the international community today is almost as far from reaching the targets of SDG 8 as it was in 2015”. The new policy brief and separate report will be presented at the United Nations General Assembly (UNGA) High-level Week  in New York, starting 18 September. SDG 8 aims to “Promote sustained, inclusive and sustainable economic growth,…

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