Day: 10 December 2023

The One Club Announces 29 Global Winners For Young Guns 21

Stuart Mitchell

The One Club for Creativity announced the diverse group of 29 talented individuals and teams in eight countries who have been selected as winners in the prestigious Young Guns 21 competition, celebrating creative professionals around the world age 30 or younger. Young Guns is the industry’s only global, cross-disciplinary, portfolio-based awards competition that identifies and celebrates today’s vanguard of young creatives.  Young Guns 21 winners are: Max Amato, graphic designer, illustrator, artist, author, Brooklyn Justin Au, designer, animator, art director, Gretel, Brooklyn Tess Ayano, photographer, director, New York Caroline Bagley, designer,…

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New study from WARC and Royal Mail Marketreach reveals how mail commands high levels of meaningful media attention

Stuart Mitchell

WARC, the global authority on marketing effectiveness, unveiled today the results of an in-depth study conducted in partnership with Marketreach, the marketing authority on commercial mail, on the relationship between attention and mail to reflect the true power of the mail’s engagement as a marketing channel. For the first time, following ground-breaking research, ‘The Attention Advantage: Exploring the impact of mail in an attention-scarce world’ report reveals how much attention people are giving their mail across different mail types, the value of this attention, and the role of mail in…

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The Ad Council Appoints 18 New Members to its Board of Directors

Stuart Mitchell

The Ad Council, America’s leader in using the power of communications to inspire action and accelerate change around the most pressing issues in the country, elected 18 new members to its Board of Directors, chaired by Verizon CMO, Diego Scotti. In addition to the new Board members, the nonprofit elevated Rita Ferro, President, Global Advertising, Disney and Kirk McDonald, CEO of North America at GroupM, to the roles of Vice Chair. For more than 80 years, the Ad Council has been at the forefront of driving the communications industry’s social…

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Ipswich joins ‘In The Loop’ with new colourful bins to boost recycling on-the-go

Stuart Mitchell

Ipswich Borough Council has introduced eight new bins to Ipswich Town Centre in November 2023 thanks to £8,000 #InTheLoop grant funding.  The bright, colourful bins are part of an on-street recycling initiative to improve recycling on-the-go, with eye catching designs encouraging residents and visitors to recycle their plastic bottles and cans when out and about.  The eight new bins feature DiGBY the blue octopus, Ipswich Borough Council’s recycling mascot, and can be found in Tavern Street, Westgate Street and Carr Street. To keep contamination to a minimum, people are being…

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2022 Impact Report Highlights How Berry Global Drives Meaningful ESG Progress

Stuart Mitchell

Berry Global Group, Inc. released its 2022 Impact Report, delivering a comprehensive and transparent assessment of the company’s progress towards its global Environmental, Social, and Governance (ESG) commitments. The 2022 Impact Report is focused on celebrating record achievements, leveraging key learnings to achieve “More Together,” and highlighting how Berry is advancing its Impact 2025 strategy. To date, Berry has reduced its operational (Scope 1 and 2) greenhouse gas (GHG) emissions by an impressive 21%, expecting to achieve its science-based target of a 25% reduction from 2019 prior to its 2025…

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