Day: 3 August 2024

ASA – Tipping the regulatory scales – When offence and free speech collide

Stuart Mitchell

The ASA/CAP have released a post called: Tipping the regulatory scales – When offence and free speech collide. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’re living through a time of polarisation in our cultural, political and public discourse. ‘Wokeness’, gender identity, geo-politics, immigration, climate change – all themes and issues that tend to divide rather than unify opinion.  We all hold views,…

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New UNESCO report warns that Generative AI threatens Holocaust memory

Stuart Mitchell

A UNESCO report published today warns that unless decisive action is taken to integrate ethical principles, AI could distort the historical record of the Holocaust and fuel antisemitism. The report cautions that not only can Generative AI enable malicious actors to seed disinformation and hate-fueled narratives, but it can also inadvertently invent false or misleading content about the Holocaust. If we allow the horrific facts of the Holocaust to be diluted, distorted or falsified through the irresponsible use of AI, we risk the explosive spread of antisemitism and the gradual…

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Young football fans lost to sudden cardiac death remembered in murals unveiled across the UK

Stuart Mitchell

Twelve powerful murals have been unveiled to highlight the tragic reality that 12 young people under the age of 35 are lost every week to sudden cardiac death in the UK. In time with June’s UEFA Euro 2024 kick-off, each painting commemorates a talented young footballer or fan who died too soon. Several of the artworks feature the emotive message ‘Til I Died’. At a time when the nation is looking forward to celebrating this iconic sporting event, it is yet another reminder of their loss for the families coming…

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Epilepsy Action launches new brand inspired by people with epilepsy

Stuart Mitchell

Epilepsy Action has launched its new brand and logo, designed to represent the “interruption” that epilepsy causes in people’s lives. The new brand has a “digital-first approach” and is intended to help the organisation reach a wider audience and better visually represent the condition. Epilepsy Action said the brand identity was created with the contribution of more than 5,000 people with epilepsy. Tom McLaughlan, from Cumbria, was diagnosed with epilepsy in 1982, at the end of his first year of college. For him “interruptive” is a key word to describe…

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Money4YOU Blossoms into The AVOCADO Foundation, Cultivating Financial Independence in Underserved Communities

Stuart Mitchell

Just like an avocado seed holds the potential for a mighty tree, The AVOCADO Foundation equips people with the tools and knowledge to achieve long-term financial security. This transformation allows us to offer a more comprehensive approach, nurturing financial independence and a brighter future. This strategic name change reflects a natural progression. We recognise the need to equip individuals with the knowledge, tools, and advocacy they need to navigate the financial landscape and achieve long-term stability. Our recent acquisition of The AVOCADO Foundation trademark in financial education strengthens this connection.…

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