Day: 7 May 2025

Launch of the Avoided Emissions Platform (AEP) to harmonize the assessment of climate solutions’ impact

Stuart Mitchell

The energy transition necessitates not only a shift away from carbon-intensive activities but also the availability of decarbonized alternatives. However, until now, there has been a lack of transparent, quantified data to support the comparison of these alternatives and to redirect financial flows toward companies facilitating decarbonization. With an estimated investment requirement of US$215 trillion to achieve global net-zero emissions by 2050, the development of harmonized metrics is essential for channeling capital into effective climate solutions.  The Avoided Emissions Platform (AEP) is an interactive tool which models the avoided emission…

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UK’s largest digital connectivity companies agree new initiative to reduce supplier emissions

Stuart Mitchell

As part of a new Digital Connectivity Forum (DCF) initiative, some of the UK’s largest broadband and mobile connectivity players have signed a joint letter encouraging their suppliers to adopt voluntary minimum standards as part of their efforts to reach climate goals. The letter was signed by 10 companies from across the UK connectivity sector, a move which represents in aggregate approximately £50bn in annual turnover. The Digital Connectivity Forum (the primary advisory group to the UK Government on digital connectivity) and its members are committed and determined to play…

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Energise Africa and CEI Africa Extend partnership to power sustainable development through match funding

Stuart Mitchell

Energise Africa, a leading UK crowdfunding platform that funds solar energy projects in sub-Saharan Africa, is delighted to announce an extension of its framework agreement and ongoing partnership with CEI Africa. This extended collaboration will see Energise Africa further access a credit facility of EUR 2.5 million that will provide co-financing for qualified solar energy companies alongside UK retail investors who invest through Energise Africa’s platform.  This significant commitment from CEI Africa will play a crucial role in strengthening trust and de-risking investments for individual investors looking to support impactful…

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InnoVision Marketing Group and Digital Marketing Group Strengthen Strategic Alliance to Expand Marketing Capabilities Under InnoVision Digital Marketing Group

Stuart Mitchell

In an exciting evolution of their longstanding collaboration, InnoVision Marketing Group, based in San Diego, CA, and Digital Marketing Group (DMG), based in Portland, OR, are excited to announce an expanded partnership that will combine their specialized strengths in the marketing industry. Together, they will offer an enhanced suite of services, combining InnoVision’s expertise in brand strategy, creative solutions and media placement with DMG’s strengths in digital marketing, performance analytics and audience targeting. Operating under the unified banner of InnoVision Digital Marketing Group (iDMG), the partnership brings together a team…

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This Rider Carries The Fire by Cycling 200 km for a Stranger

Stuart Mitchell

The Princess Margaret Cancer Foundation has launched the latest instalment of its Carry The Fire brand platform. Created by Broken Heart Love Affair, the 60-second spot brings the true story of a dream, loss, and legacy to life — delivering a message of collective strength and enduring hope, inspired by the patients, families, and researchers working toward a future free from the fear of cancer. Told through the voice of Hilda Machado, the mother of Anthony Machado, it tells the story of a dream left unfinished and the lasting bond…

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