Month: July 2025

Managing Creator Relationships Identified as Top Concern for UK Marketers When Scaling Creator Campaigns

Stuart Mitchell

With the global creator marketing industry projected to grow in value by 36% this year, new independent research by global, creator-first social agency, Billion Dollar Boy, reveals that more than half (52%) of UK marketers are now investing in excess of £765K ($1M) annually in creator marketing.  As investment scales up, the research reveals marketers’ preferred agency partners to navigate a more complex and competitive creator economy, while also revealing the most common challenges they face, which threaten to limit the channel’s full creative and commercial potential. Marketers Invest in…

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The One Club Opens Global Nominations For 2026 Creative Hall of Fame

Stuart Mitchell

The One Club for Creativity has opened the global call for nominations for the 2026 edition of its prestigious biannual Creative Hall of Fame induction. The Creative Hall of Fame has a rich heritage of honoring the lifetime achievements of creative luminaries in advertising, design, and education, starting with the induction of Leo Burnett in 1961.  In its current incarnation, it encompasses inductees into the Copywriters Club Hall of Fame (1961–1974), the Art Directors Club Hall of Fame (1972–2012), and the Educators Hall of Fame (2012–present), all under the umbrella…

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The Chartered Institute of Marketing and the Macau Marketing Institute Renew Partnership

Stuart Mitchell

The Chartered Institute of Marketing (CIM) and the Macau Marketing Institute (MMI) have renewed their partnership to stimulate the advancement of the marketing sector, for the benefit of marketing professionals, businesses and society in Macau and the UK. As part of the partnership agreement, which was renewed in February for two years, CIM and MMI will support events that are in the interests of both organisations, whilst also cascading research and content to drive greater awareness and reach through Macau and the UK, for the benefit of the marketing sector…

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Less than 3% of protest arrests result in charges as ‘right to protest’ campaign launches

Stuart Mitchell

Recent research by Greenpeace indicates that the Metropolitan Police have regularly arrested protesters when there is an extremely low chance of them ever being charged. Officers made more than 600 arrests in London over the last six years for conspiracy to cause public nuisance but only 18 of them (2.8%) resulted in charges. The research also showed an almost tenfold rise in the number of arrests in the capital since 2019, when environmental protests became widespread.  These numbers support the belief, widespread amongst activists and protesters, that the police are…

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Carbon credit retirements hit all-time high while issuances surge, Sylvera reports

Stuart Mitchell

Carbon credit retirements surged to 95 million in H1 2025, the highest half-year figure ever recorded, according to an analysis by carbon data provider Sylvera. In carbon markets, retirement is the process of using a credit to offset emissions and making it no longer tradable. On the supply side of the market, Sylvera has recorded a flurry of issuances – the process of newly creating credits that are available for trading – with 77 million credits being issued, an increase of 39% from the first quarter of the year, and…

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