Month: October 2025

CAP – Get your advertising of sustainable cruising in ship shape

Stuart Mitchell

The ASA/CAP have released a post called: Get your advertising of sustainable cruising in ship shape. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Consumers are becoming more aware of sustainable tourism, wanting to make increasingly eco-conscious travel choices. In response, many companies in the cruise industry are keen to showcase their green credentials. There are, however, several fundamental principles that advertisers. who market…

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New report maps out key paths for building more resilient agricultural supply chains

Stuart Mitchell

A new Ceres report reveals four important takeaways for companies and financial institutions on the current opportunities and barriers to scaling sustainable and resilient agricultural practices in corporate supply chains.   Notably, the new report, Cultivating Resilience: A Primer on Corporate Investment in Agricultural Supply Chains, shows many of the largest companies are already acting – working with farmers and ranchers to adopt more resilient practices. However, Ceres finds that more participation at greater scale is needed to transition the sector and reap the most benefits from action.  Ceres’ analysis…

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NSC Study Finds Major Perception Gap Between Workers and Safety Leaders

Stuart Mitchell

Nearly 30% of workers who experience pain at work don’t report it, and safety leaders consistently rate their workplace culture more positively than frontline employees do, according to new research from the National Safety Council. The research from Frontline Worker Perspectives on Musculoskeletal Disorder Prevention, based on survey data from 1,000 non-managerial workers across diverse industries, reveals significant disconnects between management perceptions and worker experiences in MSD prevention efforts.  “These findings offer a powerful reminder that safety cannot be achieved without the voice of those doing the work every day,”…

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Southeast Asia can harness vast renewable resources to meet fast-growing electricity demand

Stuart Mitchell

New IEA report examines opportunities for countries across the region to integrate more solar and wind into their power systems to help reach energy security and emissions goals Southeast Asia’s electricity demand is rising at one of the fastest rates in the world, underscoring the need for countries to diversify energy supplies and reinforce grid infrastructure. A new IEA report released today highlights how countries in the region can leverage their abundant renewable resources, notably wind and solar PV, to meet soaring demand and achieve their energy priorities. Electricity demand…

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CAP – Greener Homes – Building on Facts, not Fibs

Stuart Mitchell

The ASA/CAP have released a post called: Greener Homes – Building on Facts, not Fibs. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The basis of environmental claims must be clear and should not mislead, even if it’s for homes. So, before you carve your greener home claims in stone, here are six tips to make sure your ads stand on solid ground. 1)…

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