WARC reveals insights from the winners of the Cannes Creative Effectiveness Lions 2026

Strategically integrating cultural insights, interactive experiences, strategic creator partnerships, and platform-native ideas into campaigns are key drivers of commercial success, according to a new report by WARC, the global authority on marketing effectiveness.  ‘Creative Effectiveness Lions – Insights from the 2026 winners’, identifies trends and themes common to the winners of this year’s Cannes Creative Effectiveness Lions awards category, which rewards creativity that has also met business goals and driven sustainable impact over time.  Based on WARC’s exclusive access to the jury deliberations and analysis of the entries, the report…

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EnChroma Partners With CleanHub to Remove Ocean-Bound Plastic With Every U.S. Order

EnChroma, creator of patented eyewear for color blindness, today announced a new partnership with CleanHub to help prevent plastic waste from entering the world’s oceans. Through the partnership, every order placed on EnChroma’s U.S. website will fund the recovery of 2.2 pounds, or 1 kilogram, of ocean-bound plastic. EnChroma has committed to funding the recovery of 3,000 kilograms of plastic waste, with progress tracked through a publicly available impact report. Ocean-bound plastic is plastic waste located in coastal areas where formal waste-management infrastructure is limited or nonexistent, placing it at…

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The World Food Prize Foundation Appoints Director of Donor Relations

The World Food Prize Foundation announced recently the appointment of Jacob Hunter as Director of Donor Relations. In his role, Hunter  will lead the Foundation’s fundraising strategy and cultivate philanthropic partnerships to advance its mission of elevating innovations and inspiring action to sustainably increase the quality, quantity and availability of food for all. Hunter brings more than 15 years of experience in strategic partnerships, fundraising, grant development and stakeholder engagement across education and nonprofit organizations. Working closely with Foundation President Mashal Husain and Chief Executive Officer Tom Vilsack, he will…

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