Asda Grows Vegan Offering with Launch of NEW Plant-Based BBQ Food for Summer

Veganism is a rapidly growing trend, with over 3.5 million Brits now choosing to follow a plant-based diet. With more people than ever opting for a meat-free lifestyle, Asda has announced the extension of its vegan range, launching NEW summer vegan products

Fully accredited by the Vegan Society, Asda’s new range of delicious vegan burgers and sausages ensure there’s something for everyone over the summer. From sunny backyard barbecues, to casual al fresco lunches with friends or just as a light evening meal after work, the new vegan range fits seamlessly into any dining occasion with quality, flavoursome products.

As part of the range extension, Asda is introducing three vibrant vegan burgers, ideal for any summer bash. Cooked straight from frozen, the new burger range comprises innovative flavour combinations including; Butternut Squash, Sweet Potatoes & Red Pepper; Edamame, Asparagus & Mint and Beetroot & Sunflower Seeds.

Made using natural ingredients that create bright bursts of colour, the new frozen vegan burgers are the perfect patties for those following meat-free diets.

Andrew Johnston, Asda vegan expert and innovation chef, comments: “We’re committed to catering for the growing number of Asda customers following a vegan diet. The introduction of even more delicious and innovative vegan-friendly foods, ensures everyone can enjoy tasty meal options this summer. Our new range of sausages, burgers and dairy free cheese are packed with flavour and will bring vegan meals to the forefront of the summer season!”

Following the launch of Asda’s Vegan Cheddar earlier this year, the supermarket has also launched additional vegan-friendly versions of the nation’s favourite food – cheese.

Ideal for any cheesy meal, the Grated Cheddar and Grated Mozarella Alternative are perfect for melting on your flavoursome vegan burger, or sprinkling on a light summer salad.


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