Vintage Cash Cow Makes A Mark While Hitting A New Mark

Vintage Cash Cow for Charities, the free service which helps charities turn their unsold and non-saleable donations into income for their cause, has achieved a new milestone of registering over 2,000 shops to use its innovative fundraising service.  By providing members of the third sector with a hassle-free retail solution to unlock extra income with no overhead costs, more money can be raised for the end cause. In addition to generating additional funds, sending stock to Vintage Cash Cow also helps to free up space in preparation for the anticipated…

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Survey shows increased focus on ‘Social Good’ amongst brands after the pandemic

The World Media Group, a strategic alliance of the world’s leading media brands, has released its annual report: What’s Next for Content-Led Marketing? The survey, which questioned key influencers across advertisers, agencies, media brands and consultancies, explored the impact of the pandemic on advertising and how brands will adapt their storytelling after a particularly challenging year. Increased focus on Social Good It appears the crises of 2020 have led brands to reconsider their approach to Social Good and how it fits into their creative strategy and content-led communication. Eighty four percent of…

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TIMEX® Unveils New Brand Campaign: We Don’t Stop™, At A Time When Perserverance Is Needed Most

Timex®, a world leader in watchmaking, unveils its new brand campaign – WE DON’T STOP™. The slogan known around the world, “It takes a licking and keeps on ticking,” is getting a modern update that better expresses the outlook and mindset of the company in the 21st century. With the campaign’s debut, Timex unveils its new creative featuring notable change makers from around the world who display their resilience and are inspiring others through their actions, as well as supporting the #TOGETHERBAND campaign, through action and a charitable donation to…

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New Report Highlights Key Welfare and Environmental Issues in Scottish Salmon Farming

Leading farm animal welfare charity Compassion in World Farming has released a new report which highlights the damaging impacts Scottish salmon farming is having on fish welfare and the environment. The biggest ever exposé into the Scottish salmon industry reveals suffering on an industry-wide and endemic scale, breaches in animal welfare legislation and shocking mortality rates. The undercover investigation and accompanying report titled ‘Underwater Cages, Parasites & Dead Fish: Why a Moratorium on Scottish Salmon Farming Expansion is Imperative’, released today by a global network of NGOs in 30 countries…

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Facebook Community Has Raised Over $5B For Nonprofits & Personal Causes

Every day, people tap into their networks on Facebook and Instagram to inspire generosity and support causes they care about. From funding medical research to donating school supplies to kids in need or supporting the fight for racial justice, we can all do more together. And every donation, no matter the size, makes a difference. People have now raised over $5 billion for nonprofits and personal causes through fundraisers on Facebook and Instagram. Why People Give: Refuge (England): Since March 2020, Refuge’s National Domestic Abuse Helpline has seen a record…

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