Tag: Youtube

ASA – Our latest monitoring sweep to tackle age-restricted ads on children’s websites and YouTube channels

Stuart Mitchell

The ASA/CAP have released a post called: Our latest monitoring sweep to tackle age-restricted ads on children’s websites and YouTube channels. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’ve published findings from the second of our online monitoring sweeps to identify and tackle age-restricted ads appearing in children’s media. Advertisers placing age-restricted ads online are required, under the Advertising Code, to target their ads…

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CAP – Like, comment and comply – YouTube and the CAP Code

Stuart Mitchell

The ASA/CAP have released a post called: Like, comment and comply – YouTube and the CAP Code. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Launched in 2005, and acquired by Google the following year, the aptly named video-sharing platform ‘YouTube’ is often reported as one of the most used social media platforms.  With a wide range of content uploaded by an equally wide range…

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Introducing YouTube Giving: New tools for charitable giving on YouTube

Stuart Mitchell

Youtube have released a blog which talks about their new tools for charitable giving on YouTube. I enclose the blog below: #LoveArmyMexico, Cards Against Humanity LIVE, Dancember, Project for Awesome, Pride Live. From live streams to community campaigns, it’s humbling to see how creators around the world use YouTube as a platform to bring together communities and champion the causes they care about. These movements remind us about what is (and has always been) so special about YouTube — the deep and meaningful connections between creators and their fans, and…

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The LGBT Israel Task Force and Creator of Eurovision’s Winning Song ‘Toy’ Fight for the Israeli LGBT Community and Present: ‘Waiting in YouTube’s Antechamber’

Stuart Mitchell

The LGBT Israel Task Force (‘The Aguda’) and renowned Israeli composer and song writer Doron Medalie are launching together with Google a very unusual YouTube experience. This experience will effectively turn pre-roll ads into a waiting room where people wanting to listen to one of Medalie’s many hits will have to patiently wait, while listening to a series of interviews. But with Medalie’s songs figuring in most Israelis’ playlists, the LGBT Israel Task Force have essentially hacked the medium and ensured their message is heard through YouTube. With close to…

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Advocates Say Google’s YouTube Violates Federal Children’s Privacy Law

Stuart Mitchell

A coalition of leading U.S. child advocacy, consumer, and privacy groups represented by the Institute for Public Representation filed a complaint urging the Federal Trade Commission (FTC) to investigate and sanction Google for violations of the Children’s Online Privacy Protection Act (COPPA) in operating YouTube. Google claims that YouTube is only for users 13 and up, despite being the most popular online platform for children, used by 80% of American children ages 6 to 12. The site features many programs designed and promoted for children and Google generates significant profits…

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