Eurobest announces its 2022 Jury members

Eurobest has revealed the names of the juries who will judge and recognise work in the 2022 awards. This year’s lineup consists of 102 leading industry experts from across Europe who will award creative excellence and set the European benchmark for creativity. 

Eurobest 2022 welcomes the first representative from Greece, as well as first-time platforms and brands including TikTok, Amazon Prime Video, Essity, AFC AJAX Amsterdam, The Kraft Heinz Company and H&M. 

Other Platforms and entertainment companies represented are: Channel 4, Google and Meta. 

Among the many global networks represented are: DDB, Havas, Dentsu Creative, AKQA Group, VMLY&R, FCB, Media.Monks, Ogilvy, Publicis and TBWA. 

Simon Cook, CEO, LIONS, comments: “As Eurobest continues to evolve to reflect the ever-changing industry, so do our juries. This year we are pleased to welcome brands, platforms and entertainment companies alongside leading creative talent. We’re extremely proud to be able to bring together such a diverse group of talent – they play a crucial role in setting the European benchmark and championing European creativity, in all its forms. I’d like to extend our thanks to each and every jury member.”

The Gold, Silver and Bronze winners will be announced on Monday 12 December, followed by the Grands Prix and Special Awards winners on Wednesday 14 December. As part of the Eurobest Awards, the annual Eurobest Unwrapped will be released on This invaluable on demand digital resource includes commentary from the Jury Presidents, Jury Debriefs and the Eurobest Creativity Report, which features official rankings and trends from this year’s Eurobest winners.

The juries have been announced as follows: 

Brand Experience & Activation and Creative Commerce Jury:

Diana Sukopp, Chief Creative Officer, DDB, Germany

Javier Gómez, Content Director, Dentsu, Spain

Jo Wallace, Global Executive Creative Director, Media.Monks, Global

Laurie Lacourt, Creative Director, FamousGrey, Belgium

Séverine Autret, Co-President & Partner, FRED & FARID Paris, France

Tamara Greene, Managing Partner, Global Brands, Havas, UK

Vitor Hugo Cardoso, Head of Content & Strategy, Mediabrands Content Studios, Portugal

Creative Business Transformation Jury:

Karen Boswell, Chief Experience Officer, WPP & Transformation Lead, VMLY&R, Global

Alejandro Di Trolio, Executive Creative Director, Cheil Worldwide, Europe

Gerard Crichlow, Global Strategy Director, Axe/Lynx, Interpublic Group (IPG), Global

Mike John Otto, Chief Creative Officer / Executive Creative Director, ACNE by Deloitte, Europe

Saba Arab, Managing Director, Publicis Sapient, UK

Talitha Rutten, Global Client Partner, Meta, Global

Creative Data and Innovation Jury:

Andreia Vaz, Head of Innovation & Digital Transformation, Nestlé Iberia, Spain & Portugal

Daniel Sjöstrand, Head of Strategy, Forsman & Bodenfors, Global

Ilko Petkov, Global Data Strategist, Le Pub (part of Publicis Groupe), Global

Jen Speirs, Executive Creative Director, Droga5 Dublin, Part of Accenture Song, Ireland

Kai West Schlosser, Innovation Art Director, Serviceplan Group, Germany

Lydia Amoah FRSA, CEO, Backlight Inc, UK

Creative Effectiveness and Creative Strategy Jury:

Tanja Grubner, Global Brand, Innovation & Comms Director, Essity, Global

Edson Athayde, CEO & Creative Director, FCB Lisbon, Portugal

Patritia Pahladsingh, Managing Director, TBWA\Neboko, Europe

Alexandra Evan, VP, Publicis Conseil, France

Joakim Khoury, Creative Director & Partner, Åkestam Holst NoA, Sweden

Shelina Janmohamed, VP, Islamic Marketing, Ogilvy, EMEA

Design and Industry Craft Jury:

Laura Jordan Bambach, President & Chief Creative Officer, Grey London, UK

Lasse Hinke, Creative Director, Wibroe, Duckert & Partners, Denmark

Mikael Kivelä, Head of Design, TBWA\Helsinki, Finland

Reza Bassiri, Chief Creative Officer and VP, Carré Noir, France

Saba Gedda, Creative Director, Ray Atelier, Sweden

Thomas Knüwer, Creative Managing Director, Accenture Song, Germany

Tonje Jæger, Head of Brand Design, Try Design, Norway

Digital Craft and Mobile Jury:

Carren O’Keefe, Executive Creative Director, AnalogFolk, The Netherlands

Ete Davies, EMEA Chief Operating Officer, Dentsu Creative, EMEA

Fikret Fetahovic, Co-Founder and Chief Production Officer, Boomerang Agency, Global

Kurt Novack, Creative Director, TBWA Paris, France

María García Campos, Digital Creative Director, LOLA MullenLowe, Spain

Michael Schoepf, Executive Creative Director, Havas Germany, Europe

Nayeli Kremb, Creative Director, Perfect Fools, Sweden

Direct and Outdoor Jury:

Sanjiv Mistry, Executive Creative Director, McCann London, UK

Akama Davies, Global Practice Lead, Digital OOH, GroupM, Global

Anita Rocca, Creative Director, Dentsu Creative, Italy

Doris Christina Steiner, Managing Director, Jung von Matt Donau, Austria

Etienne Renaux, Executive Creative Director, Herezie, France

Frédéric Zouag, Art Director, mortierbrigade, Belgium

Hanna Stenwall, Creative Director, NORD DDB, Sweden

Marco Lemcke, Creative Director, Anomaly Berlin, Germany

Entertainment Jury:

Broderick Hicks, SVP, Head of EMEA, Wasserman, EMEA

Lauren Estwick, Senior Business Development & Marketing Manager, Octagon, UK

Menno Geelen, Chief Commercial Officer, AFC AJAX Amsterdam, The Netherlands

Merel Van den Broeck, Creative Director, Wunderman Thompson Antwerp, Belgium

Michele Picci, EU Senior Creative Director, Amazon Prime Video, Italy

Shane O’Brien, Executive Creative Director, BBDO Dublin, Ireland

Yenan Wang, Head of Live, Agency, TikTok, UK


Film Jury:

Nick Hulley, Chief Creative Officer, AMVBBDO, UK

Angeliki Kornelatou, Group Creative Director, Ogilvy, Greece

Louis Audard, Creative Director, Buzzman, France

Marie Poumeyrol, Associate Creative Director, Publicis, Italy

Ole Hoffmann, Partner / Senior Art Director, &Co., Europe

Sebastien De Valck, Creative Partner & Founder, egghunter, Belgium

Shelley Lui, Creative Director, Innocean Berlin, Europe

Film Craft Jury:

Thor Brammer Jacobsen, Managing Director & Co-Founder, new-land, Denmark

Juliane Ellrich, Executive Producer, Zauberberg Productions, Germany

Lynsey Atkin, Executive Creative Director, 4creative, UK

Marco Tironi, Executive Creative Director, Alkemy enabling evolution, Italy

Maria Fridman, Art Director, Garbergs, Sweden

Pierre Nelwan, Managing Director, Media.Monks, The Netherlands

Pierre Viallaneix, Executive Creative Director, Saatchi & Saatchi, France

Healthcare Jury:

Orrin Pollard, EU Director of Creative Expression, Syneos Health Communications, Europe

Emanuele Tragella, Executive Creative Director, Havas Life Italy, Europe

Kasia Zan, Partner, Digital Health, Deloitte Digital, UK

Natxo Díaz, Chief Creative Officer, VMLY&R Health, Spain

Ranjini Balan, Group Senior Medical Writer, FCB Health London (An IPG Health Company), Europe

Sarah Chen, Medical Director, Publicis Health, France

Media Jury:

Lizzie Nolan, EVP, Managing Director Strategy & Insights, Havas Media, Global

Alessandra Giaquinta, Chief Client Officer, Dentsu, Italy

Maria Tudor, Chief Operating Officer, Publicis Groupe, Central and Eastern Europe

Nendra van Wielink-Mohamed, Associate Director, Global Media, The Kraft Heinz Company, Global

Rohan Tambyrajah, Chief Strategy Officer, PHD, Global

Sanita Sandhu, Chief Strategy Officer EMEA, Reprise Digital, EMEA

Tim Irwin, Essence Global COO / CEO EMEA EssenceMediacom, Essence, EMEA

PR Jury:

Stefan Ronge, Chief Creative Officer EMEA, Edelman, EMEA

Ana Picó Alvarez, General Manager, Havas PR Part of Red Havas, Spain

Eloi Asseline, CEO Weber Shandwick, IPG DXTRA, France

Indy Selvarajah, Chief Creative Officer, Ketchum London, Global

Lara Tuboku-Metzger, Associate Director, BCW, Europe

Philip Ireland, Chief Creative Officer, Brunswick Group, Global

Wigan Salazar, CEO, MSL Group, Germany

Print & Publishing and Radio & Audio Jury:

Gaëtan du Peloux, Chief Creative Officer, Marcel, France

Bridget Johnson, Executive Creative Director, Boys & Girls, Ireland & UK

David Krueger, Group Creative Director, David, Germany

Ester Hjellum, Partner / Art Director, Morgenstern, Norway

Isa Espona, Executive Creative Director, 14 agency, Global

João Madeira, Co-CEO & CCO, Fuel Lisboa, EMEA

Nimo Awil, Creative Director, Media.Monks, UK

Social & Influencer Jury:

Anaïs Hayes, Head of Brand Innovation, Google, UK

Azzahra López, Head of Strategic Planning, BBDO & Proximity, Spain

Bao Tu-GNoc, Head of Digital, BETC Paris, France

Benjamin Merkel, Executive Creative Director, Leo Burnett, Germany

Ioana Zamfir, Executive Creative Director, MRM, Romania

Karl Waters, Creative Partner, Folk Wunderman Thompson, Ireland

Maria Lashari, Global Creative Lead, Brand & Identity, H&M, Global


The deadline for entries into the Eurobest Awards is Thursday 20 October 2022. The next live briefing session will be held on Thursday 6 October, which offers insight into the entry process for those interested in entering work into Eurobest. Further information on the awards can be found at

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