The Public Relations and Communications Association (PRCA) has welcomed the Government’s decision to not to implement the controversial EU Copyright Directive.
Universities and Science Minister Chris Skidmore has confirmed that the UK will not implement the EU Copyright Directive after the UK leaves the EU. The PRCA joined the creative industries in campaigning against the Directive as part of the #SaveYourInternet campaign last year.
The law, which threatens to hold companies accountable for not removing copyrighted content uploaded by users, would have a disproportionate impact on communications professionals and those working in the creative industries.
EU member states have until 7th June, 2021, to implement the new reforms.
Francis Ingham MPRCA, Director General, PRCA, said: “The Government’s decision not to implement the Directive is a huge relief for communications professionals in the UK. In its current form, the Directive threatens paralysis on creative businesses that rely on the freedom and democracy of information on the internet. We will always fight the corner of PR professionals threatened by these draconian laws and will continue to campaign passionately against the Directive on behalf of our members in Europe.”