InnoVision Marketing Group, a leading bilingual marketing powerhouse based in San Diego, is proud to announce their selection as the official agency of record (AOR) for SDRE, a pioneering homebuilder group dedicated to providing attainable housing solutions in the region. This strategic partnership positions InnoVision at the forefront of SDRE’s brand development, creative vision and public relations initiatives.
“We’re excited to partner with a company whose creative vision spotlights our mission to better the San Diego community,” said Christian Spicer, Founder and CEO of SDRE. “With InnoVision’s long time history in San Diego, and track record of successfully marketing other reputable organizations in the region, we knew they were the right fit.”
As the AOR, InnoVision will lead the charge in managing SDRE’s comprehensive marketing efforts, including brand strategy, creative development, social media management and website design. Central to this partnership is a robust public relations strategy aimed at amplifying SDRE’s mission and impact within the San Diego community.
SDRE has become a vital partner to the San Diego community by addressing the city’s ongoing housing crisis. As homebuilders, SDRE’s mission consists of creating new and attainable quality housing for individuals to rent in appealing San Diego neighborhoods. Their efforts have provided much needed housing options for many responsible, younger professionals looking to rent and enjoy the amenities that come with San Diego’s admirable communities.
“SDRE provides such a necessity to the San Diego community, and we’re thrilled to be selected as their agency of record,” said Alanna Markey, Sr. Vice President/General Manager of InnoVision Marketing Group. “Our team is eager to begin leveraging our creativity, passion and experience to highlight SDRE as a sustainable solution for San Diego’s housing crisis.”
Managing notable clients in the San Diego region such as Palomar Health and Valley View Casino & Hotel, InnoVision will oversee SDRE’s creative development and design, including their social media presence, public relations and crisis communications. With a history of designing state-of-the-art websites for clients such as Brotman Law and Benji, the marketing group will also manage the launch of SDRE’s new website, positioning the homebuilders as an approachable asset to the San Diego community.
SDRE and InnoVision are eager to partner to provide equitable access to quality housing. InnoVision’s expertise in crafting creative, engaging campaigns and brand strategies will only further SDRE’s reach in helping individuals access attainable housing in San Diego.
