The Public Relations and Communications Association (PRCA) has launched its Chief Operating Officers (COO) Group in partnership with the COO Network. The new Group will be chaired by COO Network Founder Mandip Dulay.
The PRCA COO Group has been developed to support the most aspiring and ambitious COOs to access professional development in the form of receiving insights, mentoring and growth initiatives, whilst providing a platform which stimulates innovative thinking and collaborative connections amongst global professionals.
The COO Network has partnered with PRCA MENA as well to provide a platform for innovative thinking and collaboration amongst the region’s membership-base.
COO Group Chair Mandip Dulay, said:
“Chief Operating Officers (COO’s) are experiencing the greatest disruption within their roles, particularly during and post pandemic. COOs were able to rapidly evolve their working models whilst maintaining their corporate culture through the application of adaptive internal and external communication.
“The role of the COO continues to evolve, with communication remaining central to their strategy, to maintain employee engagement in remote settings, whilst driving organisational stability and growth forward.
“In alliance with PRCA, the COO group will be powered by ‘The COO Network’, a not-for-profit institute which primarily enables an eco-system for aspiring COOs to shape their profession further, enabling them to navigate the emerging challenges, whilst providing them with a platform which stimulates innovative thinking and collaborative connections amongst global professionals.”
