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One Water unveils bold new rebrand to appeal to a growing ethically conscious audience

Stuart Mitchell

One Water, the ethical water brand, today unveils its refreshed branding. The rebrand represents a bold, colorful, and warm new look that builds upon the company’s original aesthetic while clarifying its mission to make ethical hydration the easy choice for consumers. The new visual identity of One Water harks back to their original logo, featuring two inverted water droplets forming the shape of a heart, symbolising the good being done with every purchase of One Water. The rebrand will be accompanied by a marketing and social media campaign – Do One…

World-leading companies on track to run 100% EV fleets by 2030, despite challenges

Stuart Mitchell

A challenging economy, geopolitical events and political shifts are not stopping companies from forging ahead with ambitious plans to operate zero emission fleets by 2030. Members of EV100, Climate Group’s global network of companies committed to full fleet electrification, advanced their plans with steady momentum over the last 12 months, according to the network’s latest Progress and Insights Report.  Nearly 70% of companies said they were able to sustain progress towards a 100% EV goal by 2030, the EV100 deadline – despite challenging conditions. Collectively, members added more than 127,000 EVs…

Latest Blackbaud Institute Data Reveals 2024 Charitable Giving Neared All-Time High

Stuart Mitchell

The Blackbaud Institute, a research lab at Blackbaud, the leading provider of software for powering social impact, today released new insights in its 2024 Trends in Giving Spotlight. This report draws from Blackbaud’s robust philanthropic dataset to provide social impact professionals with insights into industry trends, benchmarks for success, and strategies to elevate fundraising efforts. The Blackbaud Institute gives social impact professionals data to understand broader industry trends, benchmark success and take fundraising to new levels. The current spotlight provides a round-up of the charitable giving trends that defined 2024,…

Julia Rausing Trust gives £5 million to One Small Thing to support Hope Street Residential Project

Stuart Mitchell

Julia Rausing Trust is delighted to announce a £5 million grant to One Small Thing to support operations of the organisation’s Hope Street project in Hampshire, a pilot residential alternative to custody for women and their children. The £5 million funding is the single largest donation received to date and follows previous grants in 2019 and 2022. As well as the Hope Street project, the funding will also enable the charity to drive forward the scoping and modelling needed to share learning nationally and explore opportunities for replication of the…

Industry Body Calls for Reform to Unlock UK Growth in Out of Home Advertising

Stuart Mitchell

Outsmart, the UK’s trade body for the Out of Home (OOH) advertising industry, has today unveiled its ‘Vision for Growth’, calling for a National OOH Advertising Strategy to turbocharge economic growth. With a record £1.4 billion in revenue in 2024 – up 7.7% year on year – OOH advertising is one of the UK’s fastest-growing industries. But further expansion is held back by high business rates and fragmented policies, limiting OOH advertising’s ability to invest in communities and drive growth. The industry reinvests up to 40% of its revenue into…