Search Results for: business

NSC Partners with U.S. Small Business Administration to Promote Safety for Small Businesses

Stuart Mitchell

The National Safety Council is proud to announce a new partnership with the U.S. Small Business Administration to advance safety for small businesses across the country. This new collaboration will enable both organizations to deliver tailored safety resources to small businesses, including training programs, workshops and best practice guidelines. NSC members will also benefit from exclusive access to SBA-sponsored events and training opportunities. To commemorate the strategic alliance, a signing ceremony was held yesterday with Lorraine Martin, NSC president and CEO, and Francisco Sánchez Jr., associate administrator of the SBA…

Clear Channel expands programmatic Business Development to accelerate LaunchPAD growth across Europe

Stuart Mitchell

Clear Channel UK, has announced the expansion of its Adshel Live network to 3,500 screens, further solidifying its position as the UK’s largest digital Out of Home (DOOH) network. Since its launch in 2015, the Adshel Live network has helped propel DOOH growth in the UK, offering unparalleled reach, impacts, and proximity to key retail locations across the UK—all while driving sustainability and social contribution.  As a percentage of the overall Out of Home (OOH) revenue, DOOH revenue has more than doubled from 32% in 2015 to 65% in 2023…

How creative consistency strengthens brands and business effects – New report based on data from the IPA Effectiveness Databank and System

Stuart Mitchell

Creative consistency is key to building stronger brands, according to new research from System1, the Creative Effectiveness Platform, with data from the IPA’s Effectiveness Databank. Compound Creativity, a first-of-its-kind study, analysed brands across channels for 13 new creative consistency features, looking at 4,000+ ads from 56 brands across 44 categories, spanning 5 years and representing £3.3 billion in TV ad spend. The study showcases that a new brand metric measured over multiple years, Creative Consistency Score (CCS), is linked to creative quality, brand strength, and brand and business effects. These…

New guidance to help businesses get ahead of the curve with nature-related impact reporting

Stuart Mitchell

One year on from the release of the Taskforce on Nature-related Financial Disclosures’ recommendations, more than 400 organisations – including 63 from the UK – have committed to begin reporting on nature-related issues. And just two weeks ahead of the COP16 global biodiversity summit, new guidance from IEMA will help simplify the process, allowing small businesses to adapt to making nature-related disclosures. The new guidance document, Business Actions on TNFD: A primer on roles and reporting using the Taskforce on Nature-related Financial Disclosures Framework, has been published by IEMA as…

Mindful Business Charter Announces New Guidelines to Tackle Mental Health Challenges in Legal Practice

Stuart Mitchell

The Mindful Business Charter (MBC) has issued comprehensive Best Practice Guidelines aimed at addressing mental health challenges within the legal profession.  The guidelines were developed by a working group of senior leaders in the profession, supported by academics and mental health professionals to address ongoing concerns through cultural change. The legal profession is a demanding and rewarding environment, in which there are significant risks of  high performance coming at the expense of wellbeing. The guidelines seek to create meaningful and informed systems that balance wellbeing with performance for long-term success.…