2021: importance of communities set to remain high as people identify loneliness and isolation as a key issue to tackle in their local area

New research from The National Lottery Community Fund, the largest funder of community activity in the UK, shows that the pandemic has helped to reignite people’s interest in their local community and sparked a desire to be more involved in 2021. Across the UK almost seven in ten people (69%) feel like they are part of their local community, with around a third acknowledging that COVID has increased their sense of belonging (35%) and also made it more important for them to feel part of it (33%). The survey of…

ASDA introduces nationwide ‘Happy to Chat’ Delivery Drivers’ badges to help combat loneliness this Christmas

ASDA has launched a new initiative to help combat loneliness, especially heightened by recent lockdown measures, in the lead up to Christmas. With help from Royal Voluntary Service, ASDA is working with its delivery drivers and in store Community Champions to tackle social isolation in the community with the aim of delivering a little Christmas kindness this year. From today, ASDA’s 7,500 delivery drivers will have the option to add a new element to their uniform: a ‘Happy to Chat’ badge to let customers know they’re happy to have a…

Nearly One in Five People Globally Experience Consistent Loneliness, According to New Study from the Ad Council

The Ad Council has announced new research findings regarding the current state of loneliness around the world. [1] The study revealed that nearly one in five (19%) report that they always or often feel alone. [2] Over a quarter (27%) report regularly feeling physically or socially isolated (whether by choice or not) on a regular basis. In addition, while interventions previously implemented on a broader scale have either focused on older adults or the general population, the study revealed that younger people are more likely to feel alone and experience…

‘You don’t have to do this alone,’ says British Red Cross, as new young volunteers join push to tackle loneliness with Covid-19 rules tightening

As coronavirus restrictions tighten once more, the UK’s leading crisis response charity is urging people to reach out to others and offering to help those who feel lonely and cut off to keep in touch with people, digitally. As part of the scheme, specialist support will be available from a team of 90 new young digital volunteers, aged 16 to 25, who will be available to chat and talk people of all abilities and levels of confidence through the digital landscape. The British Red Cross has teamed up with the…

Nextdoor Launches Global Campaign to Unite Neighbors Against Loneliness and Social Isolation

Nextdoor has launched the KIND Challenge, a global effort that aims to unite neighbors to cultivate a kinder world by fighting loneliness and social isolation. With new research showing that COVID-19 has had a negative impact on mental health, the KIND (Kindness Is Nextdoor) Challenge will encourage neighbors to reach out online to build deeper connections in their neighborhoods. The KIND Challenge also kicks off of a global research study conducted by Nextdoor on connectedness, community, and kindness, and how these relate to our neighbors and neighborhoods—the first at this…