A new survey has revealed that while UK businesses recognise the risks associated with reputational damage, over one-third of those polled do not have in-house public relations expertise to manage it. The Business Leaders Survey from the Chartered Institute of Public Relations (CIPR) and delivered by global market research agency, 3Gem, revealed that business leaders place reputation risk in their top five concerns. However, it also found that over 40% of those businesses didn’t retain the services of a public relations firm. The report is the fourth in the series…
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3Gem announced as the PRCA exclusive research partners
The Public Relations and Communications Association (PRCA) is thrilled to announce its exclusive research partnership with 3Gem, a renowned global research and analytics provider, for the period of 2023-2025. This strategic collaboration aims to provide PRCA members with invaluable insights, data-driven strategies, and a deeper understanding of the ever-evolving public relations and communications landscape. As part of the research partnership, PRCA members will have exclusive access to research reports, in-depth studies, and comprehensive industry analysis, covering a wide range of topics that impact the PR and communications field. The research…
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