Fatherhood Ad Campaign Reminds Dads that Playing Catch with Girls is an Important Moment

A heartwarming new video, Play Catch with Her, highlights the positive outcomes that result from fathers and daughters engaging in a simple game of catch. Created in partnership between the U.S. Department of Health and Human Services Administration for Children and Families (ACF), along with the National Responsible Fatherhood Clearinghouse, Ad Council and directors Amy Hill and Chris Riess, the video captures the one-of-a-kind bond forged between fathers and daughters of all ages who connect through this shared moment. “Being the father of four children, I understand fully the importance…

Read More

New PSAs focus on the importance of adopting teenagers from foster care

New public service advertisements (PSAs) launched today by the Children’s Bureau at the Department of Health and Human Services (HHS) Administration for Children and Families (ACF) in partnership with the Ad Council, AdoptUSKids and KBS, highlight the importance of adopting teens from foster care and emphasize that adoptive and potential adoptive parents do not have to be a perfect parent in order to adopt youth from foster care. Older children in foster care, particularly teenagers, have a hard time being adopted from foster care. Of the estimated 428,000 youth in…

Read More