Barnes & Noble Outperforms Top US Retailers to Retain Excellent Rating and #1 Ranking in Reputation Institute’s Annual Retail Reputation Study

Barnes & Noble, the largest bookstore chain in the U.S., has created an emotional connection with the public that’s the envy of the retail industry – one working to regain trust with consumers still somewhat reluctant to give big retail a welcome following several years of reputational decline, according to a new study from Reputation Institute. The unique emotional bond Barnes & Noble enjoys with the public helped it earn the only excellent rating, and the #1 ranking for a consecutive year, in Reputation Institute’s US Retail RepTrak®️ 2019, which…

Read More