Tag: Asda

Asda makes huge increase to refill product range at flagship sustainability store

Stuart Mitchell

Asda has added more than 50 new product lines to its popular refill zone at its flagship sustainability store in Middleton, Leeds. The supermarket has partnered with some of the UK’s most popular consumer brands including Coca Cola, Yorkshire Tea, Napolina, Tilda, Mars and Kellogg’s to bring the new product lines to store in refillable format, as it steps up its efforts to help customers reduce, reuse or recycle plastic packaging. The new products available in store this week include: Prefilled 1 Litre glass bottles of Coca-Cola Original Taste and…

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Asda moves to electric company car fleet

Stuart Mitchell

Asda has become the first British supermarket to move its whole company car fleet to electric vehicles. The supermarket will change its fleet of over 600 vehicles to electric over the next four years, saving over 2,411 tonnes of CO2 – the equivalent of over six million miles driven by an average petrol run car. Asda made the switch after 85% of colleagues who opted for a company car as part of their benefits package chose an electric vehicle over the past year and means that all petrol and diesel…

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Asda moves to two-agency roster and hires Cow and Finn

Stuart Mitchell

Asda has confirmed it is entering into a new roster model partnership for its brand PR and expanding its in house team. The supermarket has entered into a two year partnership with Cow and Finn following a competitive pitch process earlier in the year. The two agencies will work with the Asda PR team on a project basis throughout the year. Asda will also bring its consumer press office in-house – adding new Press Office Manager and Senior Press Officer roles to its existing team of in-house PR experts. The…

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Asda launches first ESG report

Stuart Mitchell

Asda has published its first Environmental, Social and Governance (ESG) report which sets out its commitments to a sustainable business strategy and outlines how the supermarket will make it easier and affordable for customers to shop sustainably. In launching its first report, Asda is recognising the growing importance of ESG issues to customers, investors, suppliers and the communities Asda serves. It brings together existing and new commitments and builds on Asda’s current Create Change for Better programme. The report has been produced following extensive research with more than 3,000 customers…

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Asda significantly reduces GHG emissions

Stuart Mitchell

Asda reduced the amount of Greenhouse Gas (GHG) Emissions it produced last year by 16% figures published for the first time show. The figures are part of the Streamlined Energy and Carbon Reporting requirements published in Asda Group Limited’s annual report & accounts for the year ending 31st December 2020. They show that Asda generated 555,271 tCO2e (Scope 1 and 2 emissions) during 2020 across its entire UK operations including all offices, depots, distribution centres and stores – a year-on-year reduction of 109,199 tCO2e. The supermarket continues to invest in…

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