Tag: Asda

Asda becomes first UK supermarket to launch draught beer concept

Stuart Mitchell

Asda customers will soon be able to pick up their favourite freshly poured tipple in reusable containers after the supermarket announced it will become the first UK grocer to launch a draught craft beer concept. From today, shoppers in Milton Keynes can sample from a menu of 12 regularly changing brews and seek expert advice to find something to suit their tastes. Once customers have selected their preferred drink, colleagues will use draft beer pumps to freshly pour their selection into a refillable 1L or 2L glass containers to be…

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Asda rolls out ‘Quieter Hour’ and trains over 85,000 colleagues to better serve customers with additional needs

Stuart Mitchell

Asda has announced it has carried out extra training for over 85,000 colleagues to help better serve disabled customers through the Hidden Disabilities Sunflower Scheme. To coincide with Purple Tuesday, Asda has also announced the rollout of it’s new ‘Quieter Hour’ in stores which will see store noises diminished to aid customers with certain disabilities. The new ‘Quieter Hour’ in our stores will last between 2-3pm Monday to Thursday and will see reduced noise levels in our stores to make visits more accessible for customers with additional needs. The Asda…

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Asda launches first refill store in Scotland

Stuart Mitchell

Asda has introduced its first refill store in Scotland featuring an extensive range of branded and own-brand products sold in loose format as part of its drive to reduce plastic and help customers shop more sustainability. The supermarket has partnered with a host of the UK’s most popular household brands including Kellogg’s, Napolina, Yorkshire Tea and Unilever, to introduce over 60 products sold loose and unpackaged within specific aisles of its Toryglen store in Glasgow. Customers visiting the store from today can use their own containers to buy unpackaged products…

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Asda Tickled Pink Celebrates An Incredible 25 Years Supporting UK Breast Cancer Charities

Stuart Mitchell

A host of recognisable faces with a personal connection to breast cancer have come together to help mark 25 years of Asda’s Tickled Pink campaign by modelling this year’s Tickled Pink charity t-shirt, available exclusively at George at Asda. Working with Breast Cancer Now and CoppaFeel! Asda’s Tickled Pink campaign is the longest running UK corporate charity partnership, raising over £71million to date for world-class research, life-changing support and vital breast awareness information to help change the future of breast cancer in the UK. Breast cancer is the most common…

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Asda becomes first supermarket to join the effort to encourage vaccine uptake with George voucher offer

Stuart Mitchell

Asda has become the first supermarket to offer a reward to young people who receive the Covid 19 vaccine by offering a £10 voucher off clothing at George when 18-30 year olds visit one of their three vaccination centres. The supermarket became the first in the UK to open a Covid 19 vaccine centre in January 2020 and has since administered over 90,000 vaccines in vaccination clinics in three of its stores in Cape Hill (Birmingham), Watford and Old Kent Road (London). Asda has this week continued its effort to…

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