Tag: Asda

Asda Rewards makes millions available to primary schools with industry first loyalty programme giveaway

Stuart Mitchell

Asda has recently announced that it is making millions of pounds available to UK primary schools by encouraging families to use its loyalty programme – Asda Rewards. In a game changing new campaign, fronted by Joe Wicks, the supermarket is offering to donate 0.5% of the value of any shop done at Asda until 30th November 2024 to customers’ primary school of choice – when they shop using Asda Rewards. The supermarket is kicking off each school fund with £50 and offering to top up with an extra £1 for…

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Amy Dowden MBE Collaborates With Asda Tickled Pink To Design T-Shirt For Breast Cancer Awareness Month This October

Stuart Mitchell

Asda launches its Tickled Pink campaign with an exclusive t-shirt designed by Strictly star and breast cancer campaigner, Amy Dowden. This year’s campaign, running throughout Breast Cancer Awareness Month (October), will see over 200 George and Asda products raise vital funds for charity partners Breast Cancer Now and CoppaFeel!. This year, the retailer’s iconic t-shirt which over the years has been modelled by famous faces from Kate Moss to Jennifer Aniston, has been designed by Amy who was keen to be involved following her breast cancer diagnosis last year. In…

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NHS partners with Asda to put crucial mouth cancer symptoms on toothpaste and mouthwash

Stuart Mitchell

The NHS and Asda are teaming up to provide vital advice on millions of toothpaste tubes and mouthwash bottles encouraging people to contact their GP or dentist if they notice any potential symptoms of mouth cancer.  From this month, Asda’s own brand of oral hygiene products will now feature NHS advice in over 500 Asda stores across the country. The guidance will be clearly displayed on the packaging, along with a link to more detailed information about mouth and throat cancer on the NHS website. The aim of the partnership…

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Asda publishes latest Environmental, Social and Governance (ESG) report

Stuart Mitchell

Asda has published its 2023 Brighter Living Report – its fourth report updating on the progress made towards its Environmental, Social and Governance (ESG) targets in the last calendar year.   Key updates from the report include:  Carbon  Continued reduction in carbon emissions (scope 1-3), down 7% on 2022 and 15% since Asda first began reporting its full carbon footprint in 2020.  To drive further reductions, Asda’s highest carbon impact suppliers* are now required to share sustainability progress through the EcoVadis data-sharing and assessment platform.  Packaging   Increased the proportion of own-brand…

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Asda announces expanded food donation programme

Stuart Mitchell

Asda has announced an expansion of its comprehensive ‘back of store’ food donation scheme, which will see the retailer enter into a new three-way partnership with long-standing food redistribution charity FareShare and local food sharing app Olio. The partnership with Fareshare and Olio will ensure surplus food, which is just past its best before date but still edible, can be collected from 209 of Asda’s stores when local charity support may not be available. FareShare local food charities will still be prioritised in receiving donations, as Asda aims to double…

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