The ASA/CAP have released a post called: Don’t feel rattled about your baby-related ads. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. When advertising products designed for babies and children, it’s crucial to ensure that your marketing practices are not only compliant with the CAP Code but also reflect the highest standards for safety, transparency and ethical responsibility. For any advertising uncertainties around baby…
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The March of Dimes Launches Campaign to Give All Mothers & Babies a Healthier Tomorrow
The March of Dimes, a leading nonprofit for pregnancy and baby health, has launched its 2017 “Give Them Tomorrow” campaign focused on its commitment to give every mom and each one of the 11,000 babies born in this country every day a healthy tomorrow. “Give them tomorrow” invites families, consumers and corporate partners to join the movement to give every newborn a healthy start and bright future. This fall, the March of Dimes will distribute more than 6,300 gift packages to new moms in hospitals across the country. The gift…
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