Tag: Childline

Number of children counselled for loneliness remains high following pandemic and amidst cost-of-living crisis

Stuart Mitchell

New data published recently by Childline reveals that the service is contacted 15 times a day on average by children struggling with loneliness – often a catalyst for mental health problems. Between April 2021 and March 2022, the counselling service run by the NSPCC delivered 5,564 counselling sessions with children on this issue.  With the support of retailer Lidl GB – which has fundraised for Childline since 2020 – the charity has launched a campaign called ‘Day in the Lonely’ to let children struggling with loneliness know that these feelings…

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Last December was loneliest month for children contacting Childline

Stuart Mitchell

The NSPCC run service Childline can reveal counselling sessions about loneliness peaked over the festive period last year, with the service delivering a record number of nearly 600 in December alone. From April 2020 to March 2021 there were 6,039 counselling sessions about loneliness, marking an all-time high for a single year. This is an increase of nearly half (49%) over the past four years. The NSPCC has long highlighted that many children and young people struggle with loneliness and isolation. The data released today suggests that these feelings were…

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Month of March sees Childline being funded entirely by the players of People’s Postcode Lottery

Stuart Mitchell

Players of People’s Postcode Lottery are giving around £30,000 a day to fund Childline throughout the month of March – the first time this has ever happened. During this month the free and confidential helpline will deliver an estimated 25,000 counselling sessions to children and teenagers struggling with a variety of issues, including physical, sexual and emotional abuse, mental health problems and bullying.  Since the partnership between the NSPCC and the People’s Postcode Lottery launched at the start of 2019 their players have helped raise over £1million for the charity,…

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Don’t Panic and Caviar team up to produce film for Childline

Stuart Mitchell

Between 2016 and 2017, there was 60,352 visits to the Childline web pages about issues surrounding ethnicity and culture, including racist bullying. Discrimination has increased significantly in the current political climate, often starting out as joking behaviour and later escalating to bullying. Childline has revealed the high level of discrimination alongside an empowering and thought provoking film, illustrating  the various  types of prejudice that young people experience. The film was created by Don’t Panic and produced by Caviar to demonstrate that young people are not alone in their experiences, and…

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GOOD Agency’s first fundraising campaign for the NSPCC inspires support for children suffering sexual abuse.

Stuart Mitchell

GOOD Agency has created its first new integrated fundraising campaign with major UK children’s charity NSPCC after being appointed as its lead fundraising agency. The Christmas campaign juxtaposes the joy and magic usually associated with Christmas with the experience of a child who is being sexually abused and suffering in silence. It launches with DRTV on 6th November and includes direct mail and digital display advertising. Catherine Cherry, Head of Fundraising said “1 in 20 children experience sexual abuse and 1 in 3 don’t tell someone about it. So, when…

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