Lidl GB Becomes First Supermarket To Incorporate Prevented Ocean Plastic Into Water Bottles

Lidl GB has announced that it will be incorporating Prevented Ocean Plastic™ into its water bottles – becoming the first UK supermarket to make this change. Appearing in store throughout July, Lidl’s 1 litre San Celestino Italian Sparkling Mineral Water bottles will contain a minimum of 30% Prevented Ocean Plastic™  – plastic which would have otherwise ended up in the ocean1. With 12 million bottles of the everyday item sold annually, this initiative is expected to save almost 100 tonnes of plastic from entering our oceans per year, equivalent to…

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Lidl GB Becomes First Discount Supermarket To Commit To Work With WWF To Halve Environmental Impact Of Average UK Shopping Basket

WWF has announced that Lidl GB has become the first discounter to sign WWF’s Retailers’ Commitment for Nature – an agreement to work with WWF to halve the environmental impact of the average UK shopping basket by 2030.  Lidl, the UK’s sixth largest supermarket, joins Co-op, M&S, Sainsbury’s, Tesco and Waitrose, meaning 60% of the UK retail grocery market is now committed to working with WWF towards this target.  With the global food sector driving 60% of deforestation and 30% of greenhouse gas emissions, WWF is working with supermarkets across…

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Number of children counselled for loneliness remains high following pandemic and amidst cost-of-living crisis

New data published recently by Childline reveals that the service is contacted 15 times a day on average by children struggling with loneliness – often a catalyst for mental health problems. Between April 2021 and March 2022, the counselling service run by the NSPCC delivered 5,564 counselling sessions with children on this issue.  With the support of retailer Lidl GB – which has fundraised for Childline since 2020 – the charity has launched a campaign called ‘Day in the Lonely’ to let children struggling with loneliness know that these feelings…

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LIDL GB To Prevent Further 1.7 Million Plastic Bottles From Entering The Ocean With Major Update To Packaging

The first ever UK supermarket to launch packaging using ‘Prevented Ocean Plastic’, Lidl GB is now building on its credentials by extending its focus to fresh meat ranges. From this week, Lidl’s 400g and XXL 667g Deluxe sausages – which are RSPCA assured and certified to Red Tractor standard (QMS standard in Scotland) – are now packaged in trays containing a minimum of 30% ‘Prevented Ocean Plastic’ (POP). This means that households preparing part of their morning fry up can help to prevent single-use plastic waste from entering our seas.…

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LIDL GB Announces Permanent Removal Of Green Coloured Milk Caps Following Successful Trial

Lidl GB has announced that it will be permanently removing the green coloured milk caps on semi-skimmed and organic fresh milk, replacing them with clear caps. The move – in partnership with their long-standing milk supplier Müller – follows a successful four-week trial, which took place in September of this year. Now to be a permanent fixture, the transition will roll out across Lidl stores in a phased approach from 31st October, to be available in all stores by 21st November.  Unlike the milk bottles, coloured milk caps cannot be…

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