Waitrose and John Lewis Christmas advertising campaign celebrates kindness as nation encouraged to ‘Give A Little Love’

Waitrose and John Lewis have unveiled this year’s Christmas advertising campaign, which – inspired by the kindness shown by the British public during the pandemic – encourages viewers to give a little love to others.  The advertising is one element of a major campaign by the two retailers, which launched on National Kindness Day, under the strapline ‘Give A Little Love’. The campaign aims to make a lasting difference to some of those hit hardest during 2020. Together John Lewis and Waitrose are aiming to raise £4m for two charities:…

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