“You don’t want to feel that, for a large majority of your life, you’re shying and hiding parts of yourself because you feel as if this isn’t a place that I can fully be myself and know that I’m being accepted despite my different background.” Toluwani Omotoye, Communications Coordinator, Global X ETFs The Chartered Institute of Public Relations’ (CIPR) Engage podcast returns with a new episode on the war for talent in the public relations and communications industry. The episode discusses the extent to which there is a war for…
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Episode 12 of CIPR’s Engage Podcast Out Now; What’s the Value of Brand?
“That’s how brands work; they’re emotive and they live in the hearts and minds of the recipient. It’s our job as marketers to have a very clear articulation of our brand and to try to act and behave according to our brand purpose and principles and values and personality so that hopefully we create a fairly consistent perception among those recipients of who we are and what we do and why we might be suitable for them.” Stephen Cheliotis, Global Brand Insight Director at Gravity Global and Chairperson at Superbrands…
Read MoreLatest CIPR Engage Podcast out now; Reflections on tech, diversity and entering the profession
“We need to be brought in right from the start. It’s to do with having a seat at the boardroom table to some extent, but it’s actually just to be treated with seriousness and as a real management necessity. It’s not just a benefit, it’s a necessity. We have to be there from the beginning and be able to help shape the company’s future, if you like.”– Eva Maclaine, Founder at Maclaine Communications The new episode of the Engage podcast from the Chartered Institute of Public Relations (CIPR) is out…
Read MoreEpisode 9 of CIPR’s Engage podcast out now; influencing the future
Our focus is about inspiring the future and we’ve heard from amazing speakers across the landscape of PR, public affairs, consumer PR, digital. And what’s been amazing is we know how to keep driving influence – that’s what we’ve always done as an industry. But what’s been really exciting is to recognise the achievements and the contribution-making right now.” Rachel Roberts Chart.PR, MCIPR, CIPR President The latest CIPR Engage podcast returns with an episode dedicated to the CIPR’s 2022 Annual Conference on the role of PR in influencing the future. Hosted by the CIPR’s…
Read MoreEpisode 4 of CIPR’s Engage podcast out now; Inspiring Social Purpose
“I look at the talent and the creativity and the energy that there is in the PR industry and think there’s a real opportunity for that industry to become agents of this positive change. We’ve got the access, we’ve got the networks, we’ve got the influence, we’ve got the skills to really get in and help to change the way companies are behaving, not just work with them to try and improve how they’re communicating.”Matt Appleby, director at Grow Social Capital The new episode of CIPR’s quarterly ‘Engage’ podcast is out today. Episode four -‘Inspiring Social Purpose’ – explores what social purpose…
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