Episode 15 of CIPR’s Engage podcast out now; Horizon – The future of PR and comms

The Chartered Institute of Public Relations’ (CIPR) Engage podcast returns with a new episode that takes a deep dive into the future of the profession. Episode 15 – The future of PR and comms – is the fourth and final instalment in the Engage series dedicated to celebrating the CIPR’s 75th anniversary. Recorded at the Institute’s Horizon event, the podcast features a range of interviews with Horizon speakers and attendees about their sessions and experiences to glean their insights from the event. Hosted by Henry Heming, the episode features talks…

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Episode 14 of CIPR’s Engage podcast out now; The rise of Spin and Celebrity

“I think that the day that Victoria Beckham, when she was asked about her ambition with The Spice Girls, and she said that she wants to be more famous than Persil Automatic, I think that was the beginning of the age where celebrities perceived that their collateral, their presence, could be exploited.” Mark Borkowski, Founder of Borkowski The Chartered Institute of Public Relations’ (CIPR) Engage podcast returns with a new episode exploring the rise of spin and the evolution of 1990s celebrity culture and power.   Hosted by Mark Phillimore, a…

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Episode 13 of CIPR’s Engage Podcast out now; Winning the War For Talent

“You don’t want to feel that, for a large majority of your life, you’re shying and hiding parts of yourself because you feel as if this isn’t a place that I can fully be myself and know that I’m being accepted despite my different background.” Toluwani Omotoye, Communications Coordinator, Global X ETFs The Chartered Institute of Public Relations’ (CIPR) Engage podcast returns with a new episode on the war for talent in the public relations and communications industry. The episode discusses the extent to which there is a war for…

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Episode 12 of CIPR’s Engage Podcast Out Now; What’s the Value of Brand?

“That’s how brands work; they’re emotive and they live in the hearts and minds of the recipient. It’s our job as marketers to have a very clear articulation of our brand and to try to act and behave according to our brand purpose and principles and values and personality so that hopefully we create a fairly consistent perception among those recipients of who we are and what we do and why we might be suitable for them.”  Stephen Cheliotis, Global Brand Insight Director at Gravity Global and Chairperson at Superbrands…

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Latest CIPR Engage Podcast out now; Reflections on tech, diversity and entering the profession

“We need to be brought in right from the start. It’s to do with having a seat at the boardroom table to some extent, but it’s actually just to be treated with seriousness and as a real management necessity. It’s not just a benefit, it’s a necessity. We have to be there from the beginning and be able to help shape the company’s future, if you like.”– Eva Maclaine, Founder at Maclaine Communications The new episode of the Engage podcast from the Chartered Institute of Public Relations (CIPR) is out…

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