Tag: cosmetic interventions

CAP – Cosmetic interventions targeting rules – 12 month review

Stuart Mitchell

The ASA/CAP have released a post called: Cosmetic interventions targeting rules – 12 month review. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. On 25 November 2021, the Committee of Advertising Practice (CAP) and Broadcast Committee of Advertising Practice (BCAP) introduced new rules that prohibit cosmetic interventions advertising from being directed at under-18s: CAP Code rule 12.25 12.25 Marketing communications for cosmetic interventions must…

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CAP – Strict new rules for ads for cosmetic interventions

Stuart Mitchell

The ASA/CAP have released a post called: Strict new rules for ads for cosmetic interventions. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Following a public consultation last year, the Committee of Advertising Practice (CAP) and Broadcast Committee of Advertising Practice (BCAP) are introducing new targeting restrictions that prohibit cosmetic interventions advertising from being directed at under-18s.  The new targeting restrictions will come into…

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CAP – Cosmetic interventions and the CAP Code

Stuart Mitchell

The ASA/CAP have released a post called: Cosmetic interventions and the CAP Code. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Many people like to take pride in their appearance and some look to companies who provide a whole host of cosmetic services, from non-surgical interventions to major surgery.  Ads which promote these services must be prepared with a sense of responsibility to both…

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CAP – Consultation on the placement and scheduling of ads for cosmetic interventions

Stuart Mitchell

The ASA/CAP have released a post called: On the road again: Consultation on the placement and scheduling of ads for cosmetic interventions. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The Committees of Advertising Practice (CAP) – the body responsible for writing the UK Advertising Codes – are today, launching a public consultation on introducing new rules that would prohibit advertising for cosmetic interventions…

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