Tag: COVID-19

ICAS Conference and AGM cancelled due to COVID-19 pandemic

Stuart Mitchell

ICAS, the International Council for Advertising Self-Regulation announces with regret that its Conference and Annual General Meeting planned on 4 May 2020 in Marina del Rey, California has been cancelled due to the COVID-19 pandemic. Lee Peeler, ICAS President stated: “We take this significant step reluctantly because we were excited about the opportunity to see our members and stakeholders, to hold our meeting in coordination with the Digital Advertising Alliance’s Summit and the opportunity to interact with key decision makers. However, given the growing disruption and uncertainty about travel and…

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Girl Scouts Launches Two Initiatives to Serve Girls, Consumers, and Communities in Need During the COVID-19 Crisis

Stuart Mitchell

Girl Scouts of the USA (GSUSA) has announced two new resources to serve girls and consumers during this time of crisis and isolation. While the organization has suspended in-person activities and events, including Girl Scout Cookie booths, due to the spread of COVID-19, consumers can still support the largest investment in girls annually through Girl Scouts Cookie Care, a campaign that lets consumers order and donate cookies online. And to ensure girls are getting the tools they need to become our world’s ambitious change-makers, the organization also launched Girl Scouts at…

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ACT is Providing Free Digital Learning Resources for Students and the Workforce Impacted by COVID-19

Stuart Mitchell

ACT, a trusted nonprofit partner serving schools and workplaces around the world, announced today a broad-based effort to provide free digital learning and workforce resources to assist students, teachers, schools and workers impacted by COVID-19. “ACT is driven by our mission and unique abilities to serve students across the learning lifecycle with solutions that meet their individual learning styles, and to serve families who are grappling with the difficulties caused by school closings, the sudden shift to online learning, disruptions in college planning and career uncertainties created by record job…

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Leading Digital and Tech Platforms Join Ad Council, White House, HHS and CDC to Address COVID-19 Crisis

Stuart Mitchell

In response to the COVID-19 pandemic, the Ad Council, White House, U.S. Department of Health and Human Services (HHS) and Centers for Disease Control and Prevention (CDC) announced today that they are partnering with leading digital and technology platforms, including Amazon, Apple, Facebook, Google, SiriusXM and Pandora, Pinterest, Snapchat, TikTok, Twitter and Verizon Media, among others, to extend the reach and impact of critical COVID-19 response messaging. From custom filters to emojis to influencer content, digital and technology partners are leveraging their tools to connect their audiences with life-saving messages…

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Games Industry Unites to Promote World Health Organization Messages Against COVID-19; Launch #PlayApartTogether Campaign

Stuart Mitchell

The global and far-reaching games industry agreed to disseminate key messages from the World Health Organization to help slow the spread of COVID-19. To promote these messages, 18 game industry leaders in the interactive entertainment space have launched #PlayApartTogether, an initiative that encourages their vast network of users to follow the WHO’s health guidelines—including physical distancing, hand hygiene, respiratory etiquette and other powerful preventive actions people can take to fight COVID-19. By bringing special events, exclusives, activities, rewards and inspiration to some of the most popular games in the world,…

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