Leading Digital and Tech Platforms Join Ad Council, White House, HHS and CDC to Address COVID-19 Crisis

In response to the COVID-19 pandemic, the Ad Council, White House, U.S. Department of Health and Human Services (HHS) and Centers for Disease Control and Prevention (CDC) announced today that they are partnering with leading digital and technology platforms, including Amazon, Apple, Facebook, Google, SiriusXM and Pandora, Pinterest, Snapchat, TikTok, Twitter and Verizon Media, among others, to extend the reach and impact of critical COVID-19 response messaging. From custom filters to emojis to influencer content, digital and technology partners are leveraging their tools to connect their audiences with life-saving messages…

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Ad Council, along with White House, CDC, HHS and Major Media Networks, to Launch National PSAs in response to Coronavirus Pandemic

In response to the COVID-19 pandemic, the Ad Council is working in collaboration with the White House, Centers for Disease Control and Prevention (CDC), U.S. Department of Health and Human Services (HHS), and major media networks to launch a series of national public service ads (PSAs) and multi-channel content to provide critical and urgent messages to the American public. The creative assets focus on reaching high-risk populations and the general public with messages around social distancing, personal hygiene and mental health. The PSAs direct audiences to visit www.coronavirus.gov, a centralized…

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Children Can be at Risk of Accidental Medicine Ingestions When Visiting Relatives This Summer

The Up and Away campaign, in partnership with the Centers for Disease Control and Prevention (CDC), is reminding parents and caretakers to keep their medicines up and away and out of sight and reach this travel season and always. AAA projects that 100 million Americans will pack up and hit the road this year for summer vacations, and data from AARP shows us that a majority of these families will travel with grandparents or to grandparents’ homes. This year, there are more grandparents than ever in the United States, up 24% since the…

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CDC and Up and Away Campaign Urge Parents to Keep Medicine Stored Out of Sight to Avoid “Candy Confusion” this Halloween

The Up and Away campaign, in partnership with the Centers for Disease Control and Prevention (CDC), is reminding parents to keep their medicines up and away and out of sight and reach to avoid ‘candy confusion’ this Halloween season. The National Retail Federation (NRF) projects consumers will spend over $9 billion celebrating Halloween this year, which is right in line with last year’s record-breaking spend. In total, 70 percent of celebrants will be handing out treats and will spend $2.6 billion on candy alone. With this widely celebrated holiday approaching,…

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Stop the Clot, Spread the Word™ Public Health Education Effort Emphasizes Preventing Blood Clots in Pregnant Women

Blood clots are a leading cause of pregnancy-related death in the United States, and pregnant women face up to a five-fold increased risk for a blood clot compared to women who are not pregnant.  After delivery, this risk for a blood clot is highest during the first six weeks, and remains high through the first three months, according to the National Blood Clot Alliance (NBCA) and the Centers for Disease Control and Prevention (CDC). To help inform pregnant women and new moms with potentially life-saving information, NBCA and CDC are…

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