Tag: David&Goliath

Latest PSAs For U.S. Forest Service’s “Discover The Forest” Campaign Are A Love Letter To Trails, Reminding Us That Not All Answers Can Be Found Online

Stuart Mitchell

To celebrate the 50th anniversary of the National Trails System Act, the U.S. Forest Service and the Ad Council are launching a new extension of the successful Discover the Forest public service campaign. The newest iteration of the campaign illustrates how trails are one of the best guides to nature, unlocking moments of discovery and inspiring curiosity. Through beautiful multimedia creative, Discover the Forest continues to deliver on its overarching goal of encouraging children to develop an early love of nature, thereby creating future stewards of the nation’s public lands.…

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David&Goliath Hosts“Cake For All” Event and Creates Social Media Campaign in Support of Pride Month

Stuart Mitchell

On June 4, the Supreme Court ruled in favor of a Colorado baker who refused to bake a wedding cake for a gay couple because of a religious objection. The decision reignited a national conversation and outraged many gay rights activists. In light of this, cakes have become a symbol of division. As an agency rooted in a culture of Brave that encourages self-expression and living one’s truth, David&Goliath (D&G) showed its support of the LGBTQIA community and celebratedPride Month by hosting“CAKE FOR ALL,” an event held at the agency…

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Child Rescue Coalition Launches @KidsForPrivacy, a Hashtag Takeover on Instagram

Stuart Mitchell

Parents love to share their kids’ pictures on Instagram; there’s even a new term, “sharenting,” used to describe parents who actively share their kids’ digital identities online. Most parents will post 1,500 photos of their child before they turn five. And many post pictures using hashtags like #pottytraining, #nakedkids and #kidsbathing. While this might seem cute and increase likes, it overexposes children by showcasing private moments that shouldn’t be shared with a large audience, making them vulnerable to pedophiles and sex offenders; specifically, these 100+ hashtags serve as flags on…

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