Sainsbury’s trials new sunflower lanyard initiative to help customers with hidden disabilities

Sainsbury’s has announced the extension of a new trial to help enhance the shopping experience for customers with hidden disabilities. The initiative will offer shoppers the option to pick up a lanyard, which has been purposely designed to act as a discreet sign for store colleagues to recognise if they may need to provide a customer with additional support when in store. Launched initially in Sainsbury’s Barnstaple and rolling out to nine more stores next month, the scheme helps those with a number of disabilities, such as autism, dementia, visual…

Read More

Scope launches campaign for equality as half of disabled people feel excluded from society

Disability charity Scope has launched a campaign for equality and is urging everyone to show their support after new research revealed half of disabled people feel excluded from society. The findings have been published today in a report by Scope which reveals how undervalued and disconnected from society many disabled people feel. Based on Opinium polling of 2,000 working age disabled adults, the research reveals:   Two in five (41%) working age disabled people don’t feel valued by society Less than half (42 per cent) think the UK is a good…

Read More

Disability Organisations Unite Against Starbucks’ Plastic Straw Ban

Disability organisations representing over 500,000 disabled people in Europe and North America have thrown their weight behind a letter to Starbucks CEO, Kevin Johnson, coordinated by Scottish disability rights organization One in Five. In their letter, co-signed by Baroness Tanni Grey-Thomson and political representatives from every major UK political party, One in Five states that Starbucks’ intention to eliminate single-use plastic straws globally by 2020 has caused ‘consider anxiety’ and led to many disabled people feeling excluded by the world’s largest coffee chain. The campaigners have challenged Starbucks to invest in the research…

Read More

Groundbreaking PSA’s Urge Philanthropists to Live Up to Their Values on Diversity, Equity, Access, and Equality

A new series of PSAs is breaking ground on ensuring philanthropists are inclusive of people with disabilities. Representing a diverse group of people with disabilities, the stars speak directly to the camera in their own words. There was no script for the ads, only honest conversations with members of various disability communities. Participants in the ads include people who are deaf, blind, wheelchair-users or amputees or have Autism, learning differences or another disability. They include people who are African American, Hispanic, Latino, Asian, white and other backgrounds and are diverse…

Read More

Channel 4 Introduces TV Sector Guide on Employing Disabled Talent

Channel 4 in the UK has produced a pioneering guide to employing disabled people which has been especially tailored for the TV industry. The guide offers companies in the broadcast sector a range of practical advice on employing disabled people including how to find disabled talent, how to make a company more attractive to disabled people and ways to offer support to disabled employees. The guide explains basic information such as what is meant by ‘disability’, guidance around language and some simple do’s and don’t’s but also offer focussed advice…

Read More