Tag: electric vehicles

Volkswagen brand triples deliveries of all-electric vehicles in 2020

Stuart Mitchell

Volkswagen Passenger Cars has hit the ground running in the transition to electric mobility. “2020 was a turning point for Volkswagen and marked a breakthrough in electric mobility,” said Ralf Brandstätter, CEO of Volkswagen Passenger Cars. Last year, the brand delivered more electric vehicles worldwide than ever before, handing over more than 212,000 electric cars in total (+158 percent versus 2019), including nearly 134,000 battery electric vehicles (+197 percent versus 2019). “We are well on track to achieve our aim of becoming the market leader in battery electric vehicles,” Brandstätter…

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New digital platform launched to accelerate transition to EVs

Stuart Mitchell

Gemserv has launched a new digital platform – Paladin – aimed at helping businesses confidently lead the transition to electric vehicles. Developed in partnership with software-as-a-service specialist Alyne, the information service provides users with easy access to relevant insights, compliance and guidance to inform decision-making. The launch of Paladin comes after extensive market research by Gemserv to understand the complex barriers preventing a faster transition to EVs. The subscription service provides digital access to structured, filtered, connected and searchable use-case content and business controls relevant to a customer’s products and services.…

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CAP – Being roundabout when advertising hybrid and electric vehicles can fuel complaints

Stuart Mitchell

The ASA/CAP have released a post called: On the road again: Being roundabout when advertising hybrid and electric vehicles can fuel complaints. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. With the sale of electric vehicles (EVs) and hybrids set to accelerate, the messaging in their advertising is increasingly important to consumers.  With electrified powertrains appearing in a number of different types of vehicle,…

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323 million electric vehicles will be on the roads by 2040

Stuart Mitchell

Electric vehicle (EV) sales are expected to reach 45 million units per year by 2040, with a total global EV stock of 323 million, according to new research from Wood Mackenzie. Both projections have been revised down 2% when compared to Wood Mackenzie’s pre-coronavirus forecast, with the pandemic delaying total vehicle sales by two years. Responses to the pandemic from China and Europe have strongly supported a green recovery, whereas the US response has not been as favourable to transport electrification. “Despite EV stock growing to 35 times its current…

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Lyft Announces Commitment to 100% Electric Vehicles by 2030

Stuart Mitchell

Major US ridesharing company Lyft, Inc. has announced on their blog an ambitious commitment to reach 100% electric vehicles on the Lyft platform by 203. I have included the blog below.  The year 2020 will go down in history as an inflection point for humankind. The challenges we face today, from the global climate crisis that is ravaging our planet, to the global pandemic that is ravaging our lives, to the global rage at injustice that is ravaging our communities, remind us at once that we are human, and humans…

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