Tag: FareShare

New report shows scale of emissions prevented from waste by FareShare

Stuart Mitchell

By preventing good food from being wasted, FareShare’s work also prevents the waste of the greenhouse gas emissions and water used to produce, store, and transport that food.   An environmental impact assessment conducted by the Carbon Trust shows the positive environmental impact FareShare’s work has had in 2022/23:  Over 95,000 tonnes of CO2e emissions and 124 billion litres of water prevented from waste.  For every tonne of surplus food redistributed by FareShare, an average of 2 tonnes of CO2e and 2.66 million litres of water was prevented from waste.  The…

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Belvita partners with FareShare for hard hitting interactive DOOH campaign

Stuart Mitchell

Biscuit brand Belvita has partnered with food waste charity FareShare to help fight food insecurity and donate up to 100,000 meals to those in need. Developed by the creative agency Elvis, ‘Give a Smile’ is led by a series of ads containing calls-to-action for viewers to donate to the campaign and ‘give a meal’ to help fight food poverty. Running until October 30, the omnichannel campaign makes use of Ocean’s interactive audience detection technology to collect donations through registered ‘smiles’. Managed by Ocean Labs, the DOOH activation is appearing across…

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UK’s biggest food collection calls for volunteers to support charities

Stuart Mitchell

With food banks and charities facing increasing levels of need this winter, people are being urged to give the gift of their time to take part in the UK’s biggest food donation drive. The Tesco Food Collection is taking place in all Tesco stores from November 30th to December 2nd and the Trussell Trust and FareShare are urging volunteers to sign-up to support the event in store.  It comes as both charities face their busiest winter yet as more people turn to them for support. The Trussell Trust, which has…

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SPAR launches ‘Giving One Million Meals’ campaign

Stuart Mitchell

SPAR has launched its ‘Giving One Million Meals’ partnership with FareShare, the UK’s biggest charity fighting hunger and tackling food waste. “We understand how important it is to have the cupboard essentials you need to hand and it’s really interesting to see how our essentials have changed over the years and which are still our firm favourites. Our partnership with FareShare will see £250,000 donated, and for every £1 given FareShare can redistribute enough food for the equivalent of four meals to people in need across the UK.”Suzanne Dover, Brand…

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Evening Standard backs FareShare’s call to government

Stuart Mitchell

Last month the Evening Standard ran an investigation into the staggering 2.9million tons of good-to-eat food that is going to waste on UK farms, while soaring numbers of people go hungry nationwide – read here The paper reports on how just a tiny percentage of a £750m per year subsidy for waste plants would help deliver an additional 100million meals to struggling families across the UK. George Wright, the CEO of FareShare, is featured calling on the Government to help the charity to get more good to eat food to people who need it. Responding to the article, George said:…

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