Tag: FCB Inferno

Barnardo’s launches phase two of inspirational ‘Believe In Me’ campaign in time for Christmas

Stuart Mitchell

Barnardo’s has launched phase two of its award-winning ‘Believe in Me’ campaign with a TV ad in the run up to Christmas. The UK’s leading children’s charity is running the inspirational film in the approach to the festive season to show how children need to be loved, listened to and supported and to encourage people to donate. The original Believe in Me ad picked up the Brand Development award at the Third Sector Awards ceremony in central London in September. It was also highly commended in the Communications Agency Campaign…

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FCB Inferno and Barnardo’s Launch New Social Experiment

Stuart Mitchell

FCB Inferno and Barnardo’s have launched a new social experiment highlighting parents’ shocked reactions when a stranger asks whether he can ‘follow’ their children. The ‘Follow Me’ video which features an adult male stopping families in shopping centres and asking if he can physically follow their children, sparks alarm and anger among parents. The short video aims to prompt parents and carers to talk to their children about the risks and dangers online to help keep them safe from being groomed and sexually exploited. The UK’s largest children’s charity says…

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