FCB Inferno wins Cannes Lions E-Commerce’ Market Disruption’ Grand Prix with Raising Profiles Campaign

FCB Inferno’s collaboration with The Big Issue and LinkedIn, ‘Raising Profiles’, has won the prestigious Grand Prix for E-Commerce – Market Disruption at Cannes Lions International Festival of Creativity. Other accolades from the show include two gold lions for Media – Use of Social Platforms and Creative Ecommerce – Social Commerce, alongside two Silver Lions in the categories of Social and Influencer – Audience Targeting/Engagement Strategies and Creative Strategy – Collaboration. A bronze lion for Creative Ecommerce – Not for Profit/Charity/Government tops off the pride. The Big Issue gives homeless…

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LinkedIn helps Big Issue vendors reconnect with customers online

The Big Issue and LinkedIn, the world’s largest professional network, have partnered on a pilot scheme to support nine of the magazine’s vendors who have lost their livelihoods and their sense of community as a result of the Covid-19 pandemic. The partnership, concepted and managed by FCB Inferno, harnesses the incredible power of Linkedin’s network to support the Big Issue vendors, who have been suffering due to the effects of COVID. Footfall on the high streets where many of them ply their trade is much lower, and many of their…

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Arts Emergency launch rebrand and new website

Founded in 2013, Arts Emergency began life as a small mentoring project in Hackney. Set up by comedian Josie Long and activist Neil Griffiths, the friends decided they had to do something meaningful to help young people affected by austerity and rising tuition fees. Arts Emergency has since grown into a charity with bases across the UK and a community of thousands of volunteers. In 2020 the charity scaled up its work in London and Manchester and launched a mentoring scheme in Merseyside.  Arts Emergency is now at a crucial…

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Barnardo’s and FCB Inferno launch latest ‘Believe In Me’ awareness-raising film

This generation of children will need support to help them cope with the lasting effects of bereavement and loss long after the crisis is over, to avoid a long-term impact to their mental health and wellbeing. This is the message from Barnardo’s on the same day the charity broadcasts the latest TV advert in its Believe in Me campaign, highlighting the importance of support services for children and young people who have experienced bereavement, loss or grief. The leading national children’s charity says this is the situation for thousands of…

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Crisis and FCB Inferno launch #HomeForAll campaign

Crisis has launched the latest instalment of  #HomeForAll, the urgent campaign created by the charity and newly appointed creative agency FCB Inferno, to drive the end of homelessness in Britain.  Back in March, in the wake of the COVID-19 pandemic, the effort to provide all those sleeping rough or in crowded night shelters with hotel and emergency accommodation undoubtedly saved lives. During this time, the UK made unprecedented progress toward ending homelessness. In England alone, nearly 15,000 people experiencing homelessness, including the majority of people sleeping rough, were provided with…

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