Tag: ICAS

ICAS Supports the Development of WFA Global Guidance on Influencer Marketing

Stuart Mitchell

The International Council for Advertising Self-Regulation (ICAS) is proud to have been commissioned by the World Federation of Advertisers (WFA) to develop global guidance on influencer marketing. This initiative aims to help marketers and influencers engage in responsible advertising practices. According to WFA’s latest research, influencer marketing budgets are set to rise significantly. 54% of multinational brand marketers plan to increase spending in 2025, while 61% agree that influencer marketing will become more critical in the future. Data from Influencer Marketing Hub projects that global influencer marketing budgets will reach US$22 billion by…

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Introducing the 2025 ICAS Awards Jury

Stuart Mitchell

ICAS is proud to announce the distinguished jury for the 2025 ICAS Awards! This esteemed panel of industry leaders will bring their expertise in advertising, marketing, law, media, DEI and sustainability to recognize and celebrate excellence in self-regulation and responsible advertising worldwide. Jury Chairman: Jeffrey A, Greenbaum, Chairman of the Global Advertising Lawyers Alliance, Managing Partner of Frankfurt Kurnit With decades of experience in advertising law, Jeff is a globally recognized expert in the field. As Chairman of the Global Advertising Lawyers Alliance and a leader in international advertising policy, he brings invaluable expertise to…

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VoxComm Joins ICAS as Associate Member

Stuart Mitchell

The International Council for Advertising Self-Regulation (ICAS) is proud to announce that VoxComm has joined ICAS as its newest associate member. Founded in April 2021 by the European Association of Communications Agencies (EACA) and national agency associations from around the world, VoxComm represents the global voice of advertising agencies. The association is committed to fostering agency growth, creating an environment for agencies to thrive, and helping clients benefit from the unique business value agencies provide. VoxComm’s dedication to promoting responsible advertising practices aligns with ICAS’s mission to ensure ethical advertising…

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ICAS to Hold 2025 Annual Meetings in Mumbai

Stuart Mitchell

The International Council for Advertising Self-Regulation (ICAS) is thrilled to announce that its 2025 Annual Meetings will take place in Mumbai, India. This marks the first time that ICAS will host its flagship event in India, with an exciting program featuring the second meetings of the ICAS Global Think Tank and the prestigious 2025 Global ICAS Awards. Co-hosted by the Advertising Standards Council of India (ASCI), the event promises to gather a diverse array of participants, including representatives from advertising standards bodies, regulatory authorities, and industry leaders from across the…

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Advertising Standards Bodies in Latin America Sign the Buenos Aires Declaration to Advance Responsible Advertising

Stuart Mitchell

The Latin American ICAS chapter convened for its second meeting since its establishment in 2023. Held in Buenos Aires on 23 September 2024, this meeting took place alongside the World Federation of Advertisers’ Regional LatAM meetings. Advertising standards bodies, also known as Self-Regulatory Organizations (SROs), from Argentina, Brazil, Chile, Colombia, Paraguay, Uruguay, Spain, and the International Council for Advertising Self-Regulation (ICAS) united to endorse the Buenos Aires Declaration. This significant agreement marks a commitment to furthering responsible advertising practices in the region, with Argentina and Paraguay officially joining ICAS as Observer…

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