Channel 4 have announced the six brands shortlisted to win £1 million of commercial airtime via the Diversity in Advertising Award, which this year focuses on the portrayal of women in advertising. The six shortlisted brands and agencies, chosen from more than 50 entries, are: Cadbury Milk Tray and Elvis Communications; eBay and 72 & Sunny Amsterdam; Flybe and McCANN Bristol; HSBC and Grey London; Jaguar and Spark44; and the Royal Air Force and Engine. The award aims to encourage the advertising industry to embrace inclusive campaigns, extending Channel 4’s…
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Heathrow Signs Landmark Deal to Host One of the UK’s Largest Electric Vehicle Fleets
Heathrow, Jaguar and travel services company WeKnowGroup have signed a landmark deal that will see a fleet of up to 200 fully-electric Jaguar I-PACE vehicles available to passengers for travel to and from Heathrow. The service, to roll-out in summer 2018, will create the largest chauffeur-driven fleet of electric vehicles in the UK and support Heathrow’s commitment to improving air quality around the airport. The deal announced today brings together two iconic British brands and a British SME to lead the way in EV adoption, improving air quality and supporting…
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