Tag: Kraft Heinz

Kraft Heinz Announces Goal to Reduce the Use of Virgin Plastic Globally by 20 Percent – or more than 100 Million Pounds – by 2030

Stuart Mitchell

The Kraft Heinz Company announces a new goal in 2023 to reduce the use of virgin plastic in its global packaging portfolio by 20 percent by 2030 – a critical step in decreasing its use of fossil fuels and finding more sustainable product packaging options. This change is estimated to reduce the use of approximately 100 million pounds of virgin plastic1, the equivalent of nearly five Eiffel Towers in weight. This goal builds on the existing investments the Company has made across its portfolio to reduce plastic use and meet…

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Kraft Heinz Releases Global Deforestation- and Conversion-Free Policy

Stuart Mitchell

Kraft Heinz have announced a new Global Deforestation policy. This is the announcement they did on their site: At Kraft Heinz, our Values compel us to be a global corporate citizen, to give back to our communities and to lend our expertise and resources to help address important environmental and societal challenges. One of our Company Values is We do the right thing, and everything we do grows from there – from our pledge of achieving net-zero greenhouse gas emissions by 2050, to providing 1.5 billion meals to people in need…

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HEINZ® Unveils First Global Creative Brand Platform in Over 150 Years

Stuart Mitchell

HEINZ has announced “It Has to be HEINZ,” a new global platform marking the first time in its 150-year history where the brand is unified under one creative strategy. The campaign pays homage to the brand by celebrating the irrational love people have for HEINZ – from real fans’ personal love affairs with the brand, to the love and care its products are made with. Anchored by Kraft HEINZ’s largest media investment to date, the global creative platform demonstrates the unmatched love generations of people all over the world have…

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Kraft Heinz Releases 2022 Environmental Social Governance Report, ‘Together at the Table’

Stuart Mitchell

The Kraft Heinz Company has released its 2022 Environmental Social Governance (“ESG”) Report, titled “Together at the Table,” outlining progress across its ESG priorities during the 2021 calendar year. Kraft Heinz continues to accelerate toward its global ESG goals and diversity, inclusion, and belonging aspirations (“Aspirations”), thanks to future-focused innovations and key collaborations with employees, nonprofit organizations, and ingredient and packaging suppliers. The Kraft Heinz ESG strategy is designed to prioritize the issues that matter most to the Company’s business and stakeholders. The Report highlights progress across three key pillars…

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Shake‘N Bake to Save 900,000 Pounds of Plastic Waste Annually with Brand’s First-Ever Packaging Update

Stuart Mitchell

Iconic household staple, Shake ‘N Bake, ushers in a new era for its signature packaging, announcing the removal of the plastic ‘shaker’ bag from its products. Effective across its full product portfolio, this is the brand’s first step towards a more sustainable future – and an easy way for fans to make a difference, as 73% of consumers say they want to use less plastic, but don’t know how.1 In place of the ‘shaker’ bag, fans are encouraged to shake using a reusable container as the vessel for adding that…

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