3 April 2056 could be the last possible ski day on the Vorab Glacier: this frightening prediction comes from the calculations of ETH Zurich, based on their so-called glacier model and taking into account current CO2 emissions. In order to postpone this day as far as possible, Serviceplan Campaign X and the LAAX ski resort have developed the “Last Day Pass”, “A ski pass for the day that will hopefully never come”. The “Last Day Pass” campaign even makes it possible to save the Vorab Glacier from the comfort of…
Read MoreThe Last Day Pass: Serviceplan Campaign X Partners with LAAX Ski Resort on Creative Solution to Prevent 3 April 2056 Being the Last Ever Ski Day at Vorab Glacier
