ASA and ITV couple up to help Love Islanders use #ad

The ASA/CAP have released a post called: ASA and ITV couple up to help Love Islanders use #ad. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We are partnering with ITV to help Love Island contestants safely navigate the advertising rules surrounding social media, which apply to all influencers and celebrities, once they’re out of the villa. We have created an ‘advertising survival kit’, an at-a-glance…

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