Havas Media Group Launches New Social Equity Private Marketplace

Havas Media Group has announced the launch of a social equity private marketplace, made up of BIPOC (Black, Indigenous, People of Color) and LGTBQ+-owned media businesses so clients can positively invest funds in underrepresented businesses. This first-of-its-kind platform is the agency’s latest commitment to exploring Meaningful Media and recognizing the need for equitable treatment of businesses that are traditionally underrepresented in the marketing industry. “In a time where consumer and client sentiment is focused on social action in many forms, we felt it was important to launch a product that…

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