Havas Media Group Partners with TikTok on Black Creator Trailblazers Program

Havas Media Group Introduces their Black Creator Trailblazers and Partnership with Havas Entertainment’s JUMP, Havas Media Group, STUDIOCANAL (a CANAL+ Company) and Universal Music Group for Brands (UMGB) Earlier this year Havas Media Group announced their Black Creator Trailblazers programme, a new initiative designed to nurture and develop 30 talented, emerging Black creators, musicians and artists, further celebrating the thriving Black creative community on TikTok. Today, we can reveal the 30 creators who will join the Black Creator Trailblazers programme and announce a new partnership with Havas Entertainment’s Jump, Havas…

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Ethical Marketing Podcast – 3 pt 1 – Ben Downing from Havas Media Group on ethics and the future of digital advertising, and so much more

This podcast Stuart is on his own and chats to Ben Downing, Global Managing Director, Ethical Media and Strategic Partnerships for Havas Media Group, in an interview which was so interesting and covered so many things that I’ve had to split it in two parts, so I’ll release part 2 next week hopefully! Ben, previously Global Head of Programmatic at Havas, has led the roll out of Havas’ Social Equity Marketplace, and has an interest in all things marketing, ethics and many more things as we discover.     Sites…

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Havas Media Group Launches Meaningful Marketplaces

Havas Media Group has announced the launch of Meaningful Marketplaces, a new, more impactful way of investing in trusted news sources and minority-owned and operated media. Built from a consumer-first perspective, Meaningful Marketplaces provide a direct connection to trusted, influential, and engaging media curated by humans and never machines. Havas Media Group’s full roster of clients will have access to this new offering globally. Meaningful Marketplaces offer an immediate reduction in sell-side fees for media partners, giving them a more equitable share of investment and greater opportunity to invest in…

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Havas Media Group Launches New Social Equity Private Marketplace

Havas Media Group has announced the launch of a social equity private marketplace, made up of BIPOC (Black, Indigenous, People of Color) and LGTBQ+-owned media businesses so clients can positively invest funds in underrepresented businesses. This first-of-its-kind platform is the agency’s latest commitment to exploring Meaningful Media and recognizing the need for equitable treatment of businesses that are traditionally underrepresented in the marketing industry. “In a time where consumer and client sentiment is focused on social action in many forms, we felt it was important to launch a product that…

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