Tony the Tiger® and Shaquille O’Neal Press Forward with Mission Tiger™ Goal to Help 1 Million Kids Gain Better Access to Sports by End of 2021

Schools across the US are facing tremendous financial pressure: A recent DonorsChoose survey of coaches and teachers revealed 70% anticipate a decrease in sports funding, meaning school sports are at risk.1 As sports teach kids countless lifetime skills like leadership, teamwork and confidence, Tony the Tiger® is redoubling his commitment to Mission Tiger,™ setting an ambitious goal to help 1 million kids gain better access to sports by the end of 2021. A goal this big requires teamwork — and Tony’s tapping his Mission Tiger teammate and Kellogg’s Frosted Flakes®…

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