Nickelytics, a venture-backed B2B adtech startup that allows brands to execute hyperlocal out-of-home advertising campaigns, today announced the launch of one of the first OOH ad campaigns to be placed on robots. The mobility company partnered with Serve Robotics, the leading autonomous delivery company, and AmTrust Financial, a leading property and casualty insurer, to expand outdoor advertising to an innovative new format: delivery robots. AmTrust ads will be wrapped around select Serve delivery robots in a new campaign to increase brand awareness in the Los Angeles area. Serve Robotics and…
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Nickelytics, Serve Robotics, and The Ad Council Partner on Innovative Smokey Bear Out-of-Home Advertising Campaign
Nickelytics, a venture-backed B2B adtech startup that allows brands to execute hyperlocal out-of-home advertising campaigns, today announced the launch of one of the first major OOH ad campaigns to be placed on robots. The mobility company partnered with Serve Robotics, the leading autonomous delivery company, and the Ad Council to introduce one of the longest running public service campaigns in history to an innovative new format: delivery robots. The Ad Council’s beloved Smokey will be wrapped around select Serve delivery robots in a new campaign to increase wildfire prevention awareness…
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