Ocean, World Land Trust and Media Bounty get the UK buzzin’ with dynamic birds and bees billboards

Media Bounty and the World Land Trust have launched an integrated advertising campaign which uses large format premium digital out of home (DOOH) screens across the UK to build awareness around the environmental charity’s work to protect wildlife species and save threatened habitats. ‘Must be the World Land Trust’ breaks this month across six of Ocean’s large format screens in Edinburgh, Manchester, Leeds, Newcastle, London and Birmingham, supported by a large collection of digital assets and three full page advertisements in The Guardian newspaper. The DOOH work features colourful animations…

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Ocean Scotland and Glasgow School of Art’s Outdoor Gallery

Ocean Scotland teamed up with the Glasgow School of Art to exhibit the works of seven talented students across our digital screen network throughout the city of Glasgow. This collaboration was a part of the Glasgow School of Art’s Degree Show 2023, held from 2nd to 11th June. The initiative transformed the city into an expansive outdoor gallery, showcasing digital art throughout its streets and iconic locations. The Glasgow School of Art’s Degree Show is an annual event where graduating students from various disciplines display their artistic creations, marking the…

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Ocean Outdoor’s 2023 digital creative competition opens with a £500,000 prize fund

Entries are now invited for Ocean’s annual digital creative competition which fosters bold, original ideas in premium digital out of home (DOOH). This year a £500,000 prize fund is available for six winning concepts which will be chosen by a panel of independent expert judges drawn from across the industry. Previous winners over the past 14 years have gone on to win six prestigious Cannes Lions. There are two free to enter award categories – one for brands and a second for charities. Agencies, brands and creatives are invited to…

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Rescue dogs and cats seek Love for Life in interactive outdoor campaign

As a record number of owners are forced to give up their pets to shelters, scores of dogs and cats are left looking for animal lovers who are able to adopt or foster them. Animal welfare charity Mayhew hopes to give dogs and cats a second chance with a unique experiential outdoor activation which highlights the importance of adopting rescue animals. Loved For Life was a winner in the charity category of Ocean Outdoor’s 2022 digital creative competition which seeks to foster bold creative ideas. Produced by Ocean Labs and…

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Ocean drives retail and roadside development in Scotland’s out of home market

Ocean is close to completing its new full motion out of home network in Edinburgh’s prestigious St James Quarter, marking a new era in the development of full motion retail and large format roadside advertising environments in Scotland. Adding to its existing Loop network of 34 double-sided portrait D6s (1.689m high x 0.973m wide) and D6 totem, Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with St James Quarter. Due to complete by the end of Q3, the project reinforces Ocean’s position…

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